Head of Content

1 week ago

Newcastle Upon Tyne UK, Tyne & Wear, United Kingdom ROAR Digital Marketing Part time


ROAR has an exciting opportunity to join the team. Reporting directly to the MD, As Head of Content at ROAR you will play a crucial role in supporting and executing content strategies that enhance ours and our client’s online presence, engaging audiences and supporting our product initiatives. You will be responsible for keeping our website and our clients’ websites up to date with fresh, relevant content, optimising it for search engines and working closely with the rest of the team to support campaigns.


Full Time ideally / Part-time considered for an outstanding candidate.


Core Responsibilities:

To manage the team to deliver a high service to our clients and within ROAR.


Client work

  • To live and breathe our values and ensure the team understands and lives by the values too.
  • Develop and deliver the content plan and strategy alongside our SEO team.
  • Writing interesting and engaging weekly blogs that drive up traffic to clients. websites.
  • Contribute to our client’s brand messaging by developing eBooks and guides that can be used over a range of multimedia and digital platforms.
  • Optimising client content across a wide range of social media and digital platforms.
  • Researching, writing and editing content for clients, including white papers, downloadable content, printed materials, technical articles and uploading client content.
  • Gain and maintain professional working relationships Engaging with clients on a weekly / monthly basis.
  • Managing client content plans with writers


Supporting ROAR:


  • To provide clear leadership and direction to the team and wider organisation support.
  • Writing, proofing, and optimising our online content.
  • Creating simple infographics on Canva for ROAR and our clients.
  • Writing engaging blogs.
  • Creating content briefs for team and freelancers
  • Undertaking Keyword research for Roar and our clients.
  • Taking part in vlogs for ROAR YouTube and socials.
  • Writing and managing a monthly newsletter in HubSpot
  • Writing case studies for ROAR’s website.
  • Undertaking regular Keyword research to keep us on top of the game.
  • Supporting the application process for awards.
  • Writing Ad copy.
  • Opportunities to attend networking events.
  • Opportunities to attend Expos and trade events.
  • Continuously learn and adapt to industry trends and best practices in content marketing.


What you will bring to the role:


  • Strong copywriting and proofreading skills.
  • Strong attention to detail.
  • Creative flair
  • Experience in writing content for numerous different organisations, bringing it to life.
  • Experience writing various types of copy (including Blogs, Web copy, ebooks, PR, emails).
  • Experience in using market research to support targeted content generation.
  • Strong demonstrable leadership skills.
  • Skilled in content creation tools and software, such as SEMRush, Ahrefs Frase.
  • Experience of using CMS systems such as WordPress.
  • Experience in creating a range of content across a broad range of mediums and good understanding of content use across social media platforms.
  • Knowledge of Google Analytics.
  • Experience in researching and writing technical copy.
  • Brilliant Communication skills both written and verbal.
  • Building and maintaining good relationships with clients and partners.
  • Can manage deadlines in a fast-paced environment across different projects and able to work on numerous projects at once.
  • Have an understanding of working in and for small and medium enterprises.


As well as the role-specific needs, we also share these softer skills too:

  • Acts with Integrity
  • Respectful manner
  • Explemary attitude
  • A real team player
  • Committed approach with an always learning, coachable mindset.
  • Results driven
  • Pro-active


What you will receive:


  • A competitive salary - circa £30k
  • Client referral scheme – Bonus for the successful introduction of new business.
  • Company pension
  • 28 days holidays.
  • A day off for your birthday so you can celebrate.
  • Free On-site parking.
  • Flexible start and finish times.
  • We focus on learning and development and each person receives £500 annual personal training allowance.
  • Volunteer day – a day off to do something that will impact people or the community.
  • Fresh fruit is delivered weekly.
  • On-site gym.
  • On-site café. (Who do the best brownies)
  • Team away days and fun socials.
  • Opportunities to attend awards, industry events and networking events.
  • Lunch club – once a quarter we have an organised lunch together at work.
  • Monthly well-being walk – a lunchtime walk with the team in and around North Tyneside.
  • Celebrate occasions (Halloween dress up and themed buffet, Christmas jumper day, games, secret Santa and buffet, etc.)
  • Festive afternoon and lunch (in working hours)


About ROAR

From technical SEO to content creatives, PPC specialists, and pioneering analysts, we are a data-led digital marketing agency, focused on getting you found on-line and turning clicks into customers.

Our client’s success is built on a combination of data-analysis, know-how and innovation, utilising the most effective strategy at the right time. We have built our team with the same philosophy in mind, seeking out exceptionally talented, great people across all our service offerings.


At ROAR, our values drive us to be the best at what we do and to truly enjoy our work We want our whole team to share this passion.


#5 Integrity

#4 Belonging

#3 Innovation

#2 Never Stop Learning

#1 Respect - At ROAR, our central value is respect for our people and our clients. We prioritise having a positive, supportive work culture and positive client relationships, all free from toxic behaviour and negativity.


We have a supportive and friendly working culture. Everyone is encouraged to contribute to the journey of the business in every way, develop their marketing careers and we welcome fresh ideas and new approaches. Aspects of working life here include:


• We do what we say - simple but important

• We have our client's best interests at heart.

• Easy and honest communication

• We dedicate time to each client weekly.

• We create trusting relationships.

• We’re reliable.

• We embrace a challenge.

• We are not afraid to share, collaborate and contribute across the business..

• We aim high for both us and our clients.

• We live our 5 core values at all times.

• We focus on skills development and learning.

• A chance to attend industry and business-focused events.

• Work in a collaborative environment and contribute across the business.


How to apply


If all the above sounds like a great fit for your next career step, then we would love to hear from you.


To apply, you can either submit your CV and cover letter directly on LinkedIn or visit the ROAR careers page.

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