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Marketing Executive

1 month ago

St Ives UK, Huntingdon, United Kingdom Cambridge Sensotec Ltd Full time

Job Type: Permanent, Full-time

Location: Cambridge Sensotec Ltd offices, St Ives, Huntingdon, Cambridgeshire.

Division/Department: Marketing

Salary: £25-32K (DOE)

Reports to: Marketing Manager


NO AGENCIES, PLEASE


ABOUT CAMBRIDGE SENSOTEC:

From our offices in St Ives (Cambs), Cambridge Sensotec designs, manufactures and supplies a range of innovative gas analysis devices and packaging leak detection systems for industrial manufacturing, research & development, and end-of-line quality control requirements. Our customers range from micro-size to multi-billion multi-site companies, research & development organisations and machine manufacturers.


ABOUT THE ROLE:

This role will be pivotal in helping Cambridge Sensotec achieve the strategic growth set-out on our 5-year vision.

The Marketing Executive will have solid knowledge and experience conducting SWOT Analysis, Market Analysis and Product Benchmarking to provide the sales and management teams with findings, conclusions and recommendations for better and more effective commercial and business planning.

The role also includes other fundamental marketing functions and responsibilities listed below:

· Support the development and implementation of effective marketing communication plans (internal and external) including Company Newsletter, Content Syndication, Company Noticeboard, LinkedIn sites of Cambridge Sensotec, SF6, and Dynascan, and any other communication activity set by the Marketing Manager

· Create and develop marketing collaterals (company, product, and application presentations, product datasheets, case studies, etc)

· Assist the Marketing Manager in launching email marketing campaigns to increase lead generation, qualifying and nurturing leads

· Exemplary use of the company's CRM to record and monitor performance of lead generation activities


ESSENTIAL EXPERIENCE AND SKILLS:

· Passion and knowledge for marketing

· 1-2 years of Secondary Market Research experience

· Experience in launching and monitoring performance of marketing programs and campaigns

· Strong analytical skills, working to clear KPI’s

· Ability to produce written (content) and visual (presentations, videos, imagery) marketing collaterals

· Excellent communication and presentation skills - both oral and written

· A team-oriented mindset and the ability to work with a wide range of individuals

· Full working knowledge of MS Office software

· Proficient in online social media


  • Training will be given in all aspects of the company’s products and internal procedures.