Paid Social Executive
4 days ago
Job Title: Paid Social Executive
Location: We're remote-first (meaning we'd never ask you to come in for set days a week), but we'd love to see you in our London office on occasion for team days, collaborative working and if you need somewhere to work ahead of socials
Salary: £25k
The Goat Agency is the global leading influencer marketing agency. We are looking for a Paid Social Executive to join us and work with some of the biggest brands in the world. We have a fantastic culture with a collaborative environment where everyone pitches in and has the chance to excel.
Your responsibilities will include:
- Paid Social Campaign Management: Strategise, execute, and monitor paid social media advertising campaigns across various platforms.
- Audience Targeting: Conduct thorough research to define and reach target audiences with precision.
- Creative Collaboration: Work closely with widers teams to develop compelling ad creatives, messaging, and visuals.
- Performance Optimisation: Continuously analyse campaign performance metrics and adjust strategies to maximise ROI.
- A/B Testing: Experiment with different ad formats, targeting options, and creative elements to optimise campaign effectiveness.
- Industry Awareness: Stay updated on social media advertising trends, platform updates, and best practices.
- Analytics and Reporting: Generate regular reports to track campaign performance and provide actionable insights.
- Cross-Functional Coordination: Collaborate with other marketing teams to ensure alignment and integration of campaigns.
- Compliance and Regulation: Stay informed about industry regulations and platform policies to ensure ad compliance.
- Adaptability: Respond to changing market dynamics and adjust strategies accordingly.
Required experience to apply:
- 1 year of Paid Social experience.
Company Culture and Benefits:
- Regular social events and ongoing clubs
- Provided MacBook laptop to work from
- Flexi-hours
- Remote/Hybrid Working
- £200 grant to make your working from home set up comfortable once you’ve passed probation
- Health and wellbeing allowance once you’ve passed probation
- Health Insurance after you’ve passed probation
- Life Insurance Policy
- 25 Days Holiday plus bank holidays, accruing up to 30 days based on length of service
- Birthday & Work Anniversary Days Off
- Length of Service Gifts
- In-Office Benefits such as beauty treatments & yoga
- Flexible Bank Holidays
- Volunteering Days
- Free Flu Jabs
Plus many more
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