Paid Social Account Director

2 months ago


UK, UK, United Kingdom Publicis Media Full time

Paid Social Account Director, Starcom PFX (Publicis Media)

Hybrid, 3 days on-site

West London, UK


About

Publicis is our “Power of One” solution for LEGO, a custom-built team created with one purpose in mind – to be LEGO’s partner in unlocking transformative growth in the evolving play landscape. We’ll build upon LEGO’s legacy as a kids’ playmate, evolving to become a leading playmaker in entertainment.


Our London-based Global, EMEA & UK team will comprise of around 100 people, who are dedicated to LEGO’s business, and supported by teams in 55 markets across the world, who are a true extension of our team.


The Role

  1. Lead strategic and tactical execution of LEGO's paid social campaigns.
  2. Ensure execution of strategy, implementation, and optimization goals.
  3. Manage branding and direct response campaigns across multiple markets.
  4. Collaborate with partners like Meta, Snap, Pinterest, and TikTok.


Key Responsibilities

  1. Be responsible for campaigns’ overall strategy, activation and performance on social
  2. Serve as the lead contact for the internal planning/account teams and the key social clients
  3. Establish practices and processes to ensure both consistency in team-work, along with flexibility to flourish under new ideas
  4. Develop and implement a test and learning plan, ensuring key testing procedures and measurement are in place
  5. Proactively find new and innovative ways to drive forward the strategy for each client


Ideal Candidate Experience

-The ideal candidate will enjoy working with data and have very strong attention to detail.

-They will be a team player who is keen to learn and is results-driven.

-They will be ready to take responsibility for the strategy and effective implementation of activity within their accounts and be eager to share their knowledge with the wider team.

-They will be managing a team of 5+ managers and executives, and be expected to be an effective mentor and role model to their team.

-The dynamic and fast-paced nature of Paid Social demands a mix of creative and analytical skills in order to drive results.

-We are looking for candidates with ideally 4+ years experience in paid social.


If this sounds like a perfect fit for you, or you know someone who would be interested – please apply to set up a chat



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