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Paid Social Account Director, London

1 month ago

UK, UK, United Kingdom Publicis Media Full time
Paid Social Account DirectorWood Lane, London, W12Company Description

Publicis Media helps clients drive sustainable business growth by harnessing the modern media landscape to drive one-to-one consumer connections at scale. Publicis Media UK is made up of 2000 people working across market-leading media agencies including Zenith, Starcom and Spark Foundry as well as specialist practices Publicis Media Exchange (PMX), Performics, Publicis Sport & Entertainment, Publicis Media Content and NextTECHnow. Together they combine deep expertise in media investment, strategy, insights and analytics, data and technology, commerce, performance marketing and content. Publicis Media is part of Publicis Groupe and is present in more than 100 countries with over 23,500 employees worldwide.

Our Commitment
Publicis Media is committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from individuals, regardless of their background.

Job Description

THE CLIENT

L'Oréal and Publicis Media are reimagining the beauty landscape through the transformative lens of media, where innovative storytelling is supercharged with advanced data analytics to deliver ‘beauty for each’.

The vision for the L’Oréal team at Publicis is rooted in the shared values of the two companies, both leaders in our respective fields, both driven by a love of technology, and both driven to move the world through passion for our professions.

Just as L’Oréal creates the beauty that moves the world, Publicis will create powerful media that moves your world.

We're unlocking new commercial frontiers; from retail media to leading approaches for activating first and second-party data, where every interaction is guided by insights that anticipate desires before they're even expressed.

We have committed to a partnership based on transparency, inclusivity, innovation and the beautiful simplicity of aligned goals. One team, built around L'Oréal’s business growth, able to predict, plan and pivot, as we build a future that blends human creativity with the efficiency of artificial intelligence.

THE ROLE

We are looking for a talented and driven Paid Social Account Director to join our team. In this pivotal role, you will lead and oversee campaigns for our esteemed new client, L'Oréal. As a Paid Social Account Director, you will be instrumental in shaping and executing high-impact strategies that drive substantial results, optimise ROI, and maintain outstanding client relationships.

Qualifications

THE RIGHT PERSON WILL BE ABLE TO CONFIDENTLY…:

  • Lead and direct the planning, implementation, and optimisation of Paid Social campaigns across multiple platforms, including Meta, Tiktok, and Pinterest.
  • Develop and execute innovative Paid Social strategies that align with client goals and industry best practices.
  • Analyse campaign performance data to provide strategic insights and recommendations to clients and internal teams.
  • Collaborate closely with cross-functional teams to ensure cohesive and integrated marketing efforts.
  • Manage client relationships, ensuring high levels of satisfaction and effective communication.
  • Monitor and control budgets to ensure efficient allocation of spend and maximum campaign performance.
  • Stay abreast of industry trends and emerging technologies to keep campaigns at the forefront of digital marketing.
  • Mentor and develop a team of Paid Social specialists, fostering a culture of continuous learning and improvement.
Additional Information

Publicis Media has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

#LI-Hybrid