Brand Manager

2 days ago


London, UK, United Kingdom Bloom Careers Full time

£40k -£45k + Bonus

North London. Hybrid and flex working, x2 days per week on site, x3 days WFH

Health & wellbeing program: Free therapy, weekly PT sessions and more

Complimentary products and exclusive brand discounts


Are you a creative, commercially astute marketer? My client is a trailblazing beauty brand with a cult-like following. Due to an internal promotion, the opportunity to recruit a Brand Manager has arisen


Responsibilities


  • Identifying and driving opportunities for brand growth through marketing, NPD launches and trade accounts
  • Annual brand planning using competitor insight, market trends and in-depth product and customer knowledge
  • Ownership of pricing strategy and 360 campaigns, managing brand budgets
  • Campaign and channel management, project managing creative delivery via the creative, copy and design teams.
  • Working with NPD to help shape new products – providing insight on competitor products, customer feedback from social and customer service channels, and innovation in terms of what would drive brand differentiation through new launches.


Requirements

  • Proven experience within retail and brand marketing.
  • Track record in delivering exceptional results through brand and product launches using the full marketing mix including paid, owned and earned
  • Commercial Acumen, understanding business fundamentals and how to build plans to deliver of commercial goals.
  • Excellent relationship management across network of brands and stakeholders (internal and external), and agency partners

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