Campaign Manager

2 months ago

High Wycombe UK, Buckinghamshire, United Kingdom Kalray Full time

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To support our growth, we are hiring a CAMPAIGNS MANAGER

Kalray is a leading French Deep Tech company, originating from the CEA French lab, a prestigious European research laboratory. Specializing in hardware and software technologies for high-performance, data-centric computing markets, Kalray offers a range of products for applications in Datacenters, AI, Media & Entertainment, Life Sciences, Scientific Research, Edge Computing, Automotive, and more. Kalray has notable investors such as Alliance Venture, NXP, CEA, and Bpifrance. The company is listed on Euronext Growth.

With over 200 employees and a presence in several countries (France, UK, Germany, USA, Romania), the company provides an agile, inclusive, and dynamic environment where individuals, whether experts or recent graduates, can thrive and contribute to Kalray's success.

You can learn more about Kalray on our website, follow our news updates.


What you'll be doing:

We’re looking for a creative and data-driven Campaigns Manager to join our growing Marketing team.


As a Campaign Manager you will be responsible for the successful planning and execution of integrated marketing campaigns to help drive engagement and demand.

You will create, develop and execute a series of multi-channel marketing campaigns that promote and position our brand &value propositions to defined target audiences to generate growth.

You will also be responsible (initially) for management of our marketing automation platform supporting campaign execution, the lead management process, and reporting.

Responsibilities:

  • Generate awareness and engagement across the buying journey to create demand through well-defined integrated campaigns.
  • Partner with marketing counterparts and cross-functional stakeholders on strategic input into planning, content requirements, and timelines to ensure alignment
  • Drive alignment of campaigns to strategic company objectives and market trends to help achieve new revenue and growth targets
  • Execution of campaigns across the full marketing mix: content syndication, paid search/social, webinars, online/offline events, email etc.
  • Manage brief of creative & content needs into Product Marketing & agencies to ensure timelines and communication on plans/objectives are clearly set from beginning to ensure successful collaboration,
  • Own pre-event & post-event comms/campaign planning, working alongside Events lead and other Marketing counterparts to ensure all components are packaged and ready.
  • Track and optimise the campaign within our Marketing automation platform throughout stages to deliver desired ROI, monitoring performance in a timely manner to drive performance and positive outcomes.
  • Define lead scoring in collaboration with CMO and Sales stakeholders. Test and adapt aligned to lead quality and business needs.
  • Create simple nurture programs to increase engagement that result in opportunities for Sales
  • Use data insights and reporting to continuously optimise and inform campaign direction, making quick pivots as needed
  • Manage database strategy and segmentation within Marketing Automation Platform- aligned to best practices and GDPR (and other compliance regulations)


What we're looking for:

Skills :

  • Hands-on experience managing marketing automation platforms
  • Experience working in a metrics driven culture to measure tactic and channel impacts
  • Ability to manage multiple projects with intertwining deadlines while also staying focused on the details
  • Strong business acumen and understanding of sales cycles and CRM systems
  • Hands-on experience working with marketing automation technologies (Marketo, Eloqua, Active Campaign, Pardot, or Hubspot)
  • A strong grasp of digital marketing tools, AI, strategies and best practices, tracking and attribution

Profile :

  • Minimum 5+ years in B2B demand gen/campaigns role with proven track record developing & executing successful multi-channel programs
  • Self-starter who exhibits willingness and flexibility to work both independently as well as part of a team.
  • Outcome-focused and results-oriented
  • Proficient in English, written and spoken


Of course, you might not have all of those required skills But feel free to apply anyway and explain to us why you believe you are the right person for the job.

Contract information:

Type of contract: Permanent contract

Starting date: As soon as possible

Location: High Wycombe/Remote/Hybrid

  • Competitive salary based on your skills and experience
  • Entitlement to free shares plans (RSU)


What we can offer you:

25 Days annual leave

5% employer pension contribution and employer match up to 8%

Access to Employee Assistance Programme

Annual eye test

Private Medical insurance, life insurance and death in service on commencement of Employment

Access to Medicash plan

Electric Car Scheme

About the Recruitment Process:

First interview with the line manager

Second interview with the team

Final interview with HRD or CEO


Equal Opportunity Statement:

KALRAY is committed to creating a diverse and inclusive environment, and we welcome applications from individuals of all backgrounds, identities, and experiences. We do not discriminate (including in our hiring and promotion practices) on the basis of race, religion, skin color, national origin, gender, sexual orientation, age, marital status, disability status, or any other characteristic protected by law. Should you require any accommodations or adjustments throughout the interview process and beyond, please do not hesitate to let us know. We are committed to ensuring that all candidates have an equal opportunity to showcase their abilities and succeed in our organization.

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