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Marketing Technology Manager
2 months ago
MarTech Manager role in a top global law firm, as they go through a period of strategic change. London with hybrid working.
This firm is looking for an experienced CRM / MarTech Manager to join their global Marketing Insights and Automation team, ahead of their new project to implement a new CRM platform. This role will be heavily involved in the project, steering it from a UK and Europe perspective. As well as supporting the day to day management of the CRM and wider marketing platforms.
The role will be responsible for:
- Leading the CRM project in Europe, including working with Data Specialists on the data migration and leading the change management; Maintaining the existing CRM, including the management of data cleansing, and leading on updates and integration; Ensuring the best use of email marketing systems, driving automation where possible; Carrying out data analytics of systems and reporting on team activity; Leading the team in London, including the support of two Marketing Administrators;
The role would suit a CRM Manager looking for a broader MarTech role. Useful software experience includes: PowerBI, InterAction, Vuture, Google Analytics, Ceros, Soundcloud, SEO.
