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Senior Social Media Manager

1 month ago

UK, UK, United Kingdom Zachary Daniels Full time

Senior Social Media Manager |Lifestyle Toy brand | London, Hybrid- 2 day in the office per week| up to £50,000 starting salary (dependant on experience)


This is a newly created position within a dynamic global toy business due to their exponential year- on- year growth. The successful candidate will be immersed in the fantastic UK Brand and Marketing team and would report to the Head of Brand and Marketing for Europe.


I am looking for a passionate Social Media Manager who has their finger on the pulse as this represents a great opportunity to manage the social strategy for the company's number one brand. This role is completely new so will allow the successful candidate a lot of autonomy to make it their own. I can only consider applicants for this role with experience manging the social media for other lifestyle/consumer brands (whether this be working directly for the brand or freelance)


The company attribute a lot of their success to the fantastic team they have built and they believe finding the right "cultural fit" is crucial when making recruitment decisions. They are a vibrant, friendly, close knit team who work collaboratively to reach their goals. They work hard in a demanding, fast paced environment because they are truly passionate about what they do.


Main Tasks and Accountabilities:

  • Manage social pages developing strategies to increase brand awareness and fan engagement
  • Create a compelling content strategy for all social channels
  • Analyse the performance of owned social media channels and optimise strategy accordingly
  • Set monthly engagement and channel growth objectives
  • Responsible for community management- monitor and engage with all customer social activity
  • Create a monthly trend update report showing emerging social media trends
  • Support paid social media advertising alongside brand managers and retained media
  • Manage social media content /freelancer relationships
  • Keep track of all competitor activity as part of monthly reporting
  • Manage free of charge UK influencer programme for all brands alongside retained PR
  • Facilitate paid influencer campaigns alongside brand managers
  • Manage and create social assets for all brands to share with key retail partners
  • Build strong relationships with US-based global social and marketing teams to align on content and comms priorities
  • Build strong relationships with UK-based brand and sales teams to align on local comms priorities


Skills & Experience:

  • Self-motivated and self-sufficient
  • Excellent copywriting skills
  • Expert knowledge of all social media platforms and trends
  • Hands-on experience in content management
  • Excellent communication and analytical skills
  • Proactive problem solver with a creative mindset
  • Ability to work on a wide variety of projects and hit deadlines, able to prioritise accordingly
  • Can work effectively in a fast-paced environment
  • Ability to build and maintain strong, collaborative relationships
  • Experience as a Social Media Manager


Zachary Daniels is a Niche, National & International Recruitment Consultancy.

Specialising in Buying, Merchandising & Ecommerce | Design, Technical, Wholesale & Production | Finance | HR & Talent | H&S & Compliance | Marketing, Digital & Technology | Property & Centre Management | Retail, Trade, Leisure & Wholesale Operations | Senior Appointments & Exec | Sales | Supply Chain & Logistics

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