Media Planning Director
4 days ago
Job Title: Media Planning Director
Location: South Wales Office (Hybrid Working)
Salary: up to £55,000 (depending on experience)
Are you a experienced media planning professional ready to lead innovative, data-driven strategies in a dynamic and collaborative environment? We’re seeking a Media Planning Director to spearhead cutting-edge recruitment marketing campaigns that deliver exceptional results.
About the Role
As a Media Planning Director, you will take charge of developing and implementing multi-channel media strategies, focusing on digital platforms. You’ll bring a deep understanding of audience behaviour and market trends to craft innovative approaches, ensuring campaigns resonate with both passive and active job seekers. Collaborating closely with senior leadership, you’ll play a pivotal role in shaping the agency’s media planning function, driving client success, and contributing to business growth.
Your Key Responsibilities
Media Strategy & Planning
- Design and execute data-led media strategies across digital and traditional channels.
- Utilize advanced audience profiling tools (e.g., TGI) to gain insights and refine media plans.
- Collaborate with internal teams, media owners, and creative partners to deliver impactful solutions.
- Keep ahead of media consumption trends to ensure campaign relevance and effectiveness.
Client Management
- Build strong client relationships, acting as a trusted advisor for their recruitment media needs.
- Deliver detailed campaign performance reports, offering actionable recommendations to maximize ROI.
Marketing & Business Development
- Develop thought leadership content, such as case studies and award entries.
- Participate in new business pitches, showcasing your expertise in media strategy.
What We’re Looking For
- Proven experience in media planning across digital and traditional channels, with a strong grasp of the UK media landscape.
- Expertise in tools such as Google Ads, Facebook Business Manager, LinkedIn, and programmatic platforms.
- A track record of using data and audience insights to drive successful strategies.
- Strong analytical skills and proficiency in tools like Keynote, PowerPoint, and Excel.
- Ability to foster relationships with media owners and internal stakeholders alike.
What’s on Offer
- A competitive salary package.
- An opportunity to lead innovative strategies for high-profile clients.
- A collaborative, forward-thinking environment that values creativity and innovation.
- Flexible hybrid working, with a presence in the South Wales office 1-3 days per week.
- Access to extensive tools, training, and professional development.
If you’re passionate about delivering exceptional results through innovative media strategies and thrive in a fast-paced environment, we want to hear from you
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