Product Marketing Manager
6 days ago
Role Title: Product Marketing Manager, Ads Marketing
Office Location: CSG, London
Duration: asap, Until 25 Oct 2025
Working Schedule: Hybrid ( Tues-Thurs in office. Monday & Friday remote)
Working Hours: Normal business hours
Bonus Plan: Company (paid Yearly)
Hourly Rate: £35,58
The Role:
This position will work on the EMEA Ad Marketing team. The selected candidate will work in content and narrative function, content development to all the EMEA teams.
The role will focus on effectiveness and measurement, the selected candidate will partner with the team and work with the insights and research teams to translate complex information in simplified appealing and creative content.
Develop innovative insights and thorough analysis for marketing leadership and other partners (e.g., Product team, Sales) by scoping and conducting user research and analyzing the market.
Evaluate product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.
Identify user lifecycle strategy and critical opportunities to drive step-changes in user growth, increase user engagement with new product features, and drive user adoption of existing features.
Identify and recommend creative marketing solutions to defined problems via selection of better methods/tools.
Responsibilities:
Create product marketing content for events, blog advertisement, articles, video content, social campaigns on linkedIn, able to simplifying
Develop brand strategy
Develop product marketing content strategy
Generate user insights
Go-to-market strategy and planning
Manage campaign and programs
Promote user engagement
Provide product and industry expertise
Strategic planning for product marketing
Mandatory Requirements:
- Background in Ads and marketing broadly
- Passionate about the digital advertising industry and the creative space
- Experience with cross functional collaboration – with global, PR, Sales
- Relationships management
- Needs to be adaptable and self starter, comfortable with ambiguity
- Solid experience in marketing and content development
- Marketing briefs - Ability to write a descriptive and actionable brief to articulate key goals and objectives of a marketing campaign.
- Storytelling experience with creative and appealing writing ability
- Data analysis and insights experience
- Experience in Brand management and Campaign management
- Client/partner management/advising experience
- Consumer behavior knowledge and experience
- Go-to-market activities knowledge
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