Digital Marketing Manager

3 weeks ago


Blackburn UK, Lancashire, United Kingdom Ginger Science, Innovation & Technology Full time

Digital Marketing Manager (Maternity Leave Cover)

£35,000 + Benefits

Blackburn


Benefits:

  • Employee Discount
  • Cycle to work Scheme
  • Reward and Recognition Scheme
  • Health Club membership
  • Staff Card loyalty points


Join this team as a Digital Marketing Manager and play a pivotal role in a vibrant marketing team dedicated to excellence and innovation. This temporary full-time position offers an exciting opportunity to manage a team of digital marketing specialists and develop comprehensive digital marketing strategies. This role is ideal for a professional looking to make a significant impact in driving brand awareness and achieving sales targets through effective digital campaigns.


Digital Marketing Manager Ideal Profile:

  • Minimum of 2 years’ experience in a digital marketing manager role with a proven track record in PPC, web strategies, email, and social media
  • Excellent leadership skills with experience managing a marketing team
  • In-depth knowledge of the latest digital marketing trends and technologies
  • Strong analytical skills with experience in data analysis and campaign reporting
  • Ability to thrive in a fast-paced environment, managing multiple projects with shifting priorities
  • Target-driven with strong business acumen and commercial awareness
  • Energetic, proactive, and self-motivated, with excellent multitasking and communication skills


Digital Marketing Manager Key Responsibilities:

  • Develop and execute digital marketing strategies across various channels including SEO, PPC, paid social, and email marketing
  • Manage and optimize the company’s digital marketing channels to achieve desired campaign results
  • Collaborate closely with cross-functional teams, including a PPC agency, to manage campaigns and ensure effective communication and reporting
  • Oversee budget allocation for web, paid social, and PPC channels
  • Work in tandem with the Content Manager to create compelling digital assets
  • Analyze digital marketing activities using tools like Google Analytics 4 and Meta Ads, and adjust strategies based on performance data
  • Ensure digital marketing efforts are optimized through continuous testing and analysis


By submitting your CV to Ginger Recruitment Services Ltd (GRSL), you are consenting to GRSL providing you with recruitment services as an agency defined under the Employment Agencies Act 1973 and authorising GRSL to work seek on your behalf. You are consenting to your CV being forwarded to clients via electronic mail. You are also giving your consent to your personal data being included on a computerised database and its use in order to secure employment.


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