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Marketing Executive

2 months ago

London, UK, United Kingdom Zoul Ltd. Full time

Job Title: Marketing Executive

Company: Zoul

Location: London (Hybrid options available)

Employment Type: Full-time


About Zoul:

Zoul is a meditation app dedicated to helping users find inner peace, reduce stress, and improve overall well-being. We offer a wide range of guided meditations, mindfulness exercises, and relaxation techniques tailored to meet the diverse needs of our community. As we continue to grow and reach more people, we’re looking for a talented Marketing Executive to join our team and drive our mission forward.


Role Overview:

We are seeking a strategic and creative Marketing Executive to lead our marketing efforts at Zoul. You will play a key role in developing and executing innovative marketing strategies to increase app downloads, user engagement, and retention. This role is perfect for a marketing professional who thrives in a fast-paced environment and is passionate about wellness and mindfulness.


Key Responsibilities:


- Develop and implement comprehensive marketing strategies to drive app growth and brand awareness.

- Manage digital marketing campaigns across social media, email, and paid advertising platforms.

- Create compelling content that aligns with our brand voice and resonates with our target audience.

- Collaborate with the product and design teams to ensure cohesive branding across all platforms.

- Analyse user data and campaign performance to optimise marketing efforts and drive ROI.

- Build and maintain partnerships with influencers, wellness brands, and other key stakeholders.

- Stay informed on the latest trends in the wellness and meditation space to inform marketing strategies.


Qualifications:


- Bachelor’s degree in Marketing, Business, or a related field.

- 3+ years of experience in a marketing role, ideally within the health, wellness, or tech industries.

- Proven success in driving user acquisition and engagement through digital channels.

- Strong understanding of social media platforms, SEO, email marketing, and content creation.

- Excellent communication, copywriting, and project management skills.

- Ability to work both independently and collaboratively in a dynamic environment.

- Passion for meditation, mindfulness, and promoting a healthier lifestyle.