Marketing Manager
4 weeks ago
YF are working closely with an award winning food brand making sustainable, organic and delicious health food products in their search for a Marketing Manager.
If you are a strategic thinker with a background in the classic principles of marketing, and have a passion for food, health and wellness and can utilise these to bring the voice of the customer to life then this could be your ideal role
Responsibilities
- Create comprehensive brand strategies that align with the business core values and shape these into multi channel campaigns that deliver real impact
- Lead and develop the marketing team which includes a Social Media Manager, Marketing Executive, and Content Creator
- Manage marketing budgets and reporting for campaign performance, continuously aiming to improve/deliver ROI.
- Proactively create strategies that set the business apart, bringing fresh ideas to the table rather than following existing trends.
Requirements
- 5 years of experience in brand or marketing management, ideally within the food industry.
- Strong foundation in classical marketing principles e.g. targeting, segmentation, 4 P’s.
- Proven ability to champion the voice of the customer and turn customer insights into actionable plans
- Passion for organic food, health and sustainability would be beneficial.
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