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Digital Marketing Specialist

3 months ago

London UK, UK, United Kingdom Unicorn Orange Full time

About Unicorn Orange:

Unicorn Orange, a trailblazer in the e-commerce sector, boasts a record of consistent triple-digit growth over the past three years. We are now seeking an Amazon PPC Manager to join our innovative and rapidly expanding team. This role offers a unique opportunity to build and lead your own team, significantly contributing to Unicorn Orange's ongoing success. Working in close collaboration with the founders, you will play a critical role in shaping our future.


The Role:

As the Amazon PPC Manager, you will be responsible for spearheading our Pay-Per-Click advertising division on Amazon. Your role will be pivotal in driving the growth and expansion of our PPC division, bringing fresh ideas and strategies to drive our client’s sales. You will also assist with DSP, exploring fresh ideas and being a pivotal part in rolling out this new division. You will also be responsible for driving our internal google ads and paid advertising strategies.


Key Responsibilities:

· Lead and grow our PPC team, ensuring a high level of expertise and effectiveness, delivering the best results for our clients.

· Manage and expand our DSP and AMC division

· Continual development and training of our PPC team

· Managing the role out of our internal dashboards and ensuring the smooth running of Google Big Query and create new dashboards in Google Data Studio

· Innovate and roll out fresh ideas, new concepts and tap into new technologies and features available.

· Analyse performance metrics and making strategic adjustments and recommendations to our team to best optimize campaign results.

· Stay ahead of industry trends and updates in Amazon PPC advertising.

· Collaborate closely with other departments to align PPC campaigns with broader Amazon strategies.

· Foster an innovative environment, encouraging the team to test new ideas and approaches.

· Manage large advertising budgets, ensuring efficient and effective expenditure.

· Provide detailed reports on campaign performance and strategic recommendations.

· Creating an executing the Unicorn Orange internal paid strategy to drive leads and conversions.

Qualifications:

· Minimum of 3-5 years of experience in PPC management at an agency. Amazon PPC is desired, but not essential as learnings can be transferable

· Experience using software such as Skai or Perpetua

· Experience with Google Data Studio and Big Query to mange the roll out of dashboards

· Ability to code is a plus

· Proven track record of managing successful PPC campaigns, with results to prove

· Strong analytical skills, with the ability to interpret complex data and make informed decisions.

· Excellent communication skills, both written and verbal.

· Highly organized, with the ability to manage multiple projects simultaneously.

· Self-motivated and proactive, with a strong sense of initiative.

· Creative and innovative mindset, always seeking new ways to improve campaign performance and roll out fresh ideas

· Ability to work independently and as part of a collaborative team.

· Passion for e-commerce and a deep understanding of the Amazon platform.

Why Join Us?

· Opportunity to lead and expand a critical division within a fast-paced, growing company.

· Work in a dynamic start-up environment with the chance to significantly impact the company's direction and success.

· Collaborative culture that values innovation, learning, and teamwork.

· Be part of a passionate team dedicated to mastering the art of Amazon PPC and driving e-commerce success.

· 3 days per week in the office (Monday, Tuesday and Thursday)

· Flexible hours

· Summer hours

· Competitive salary

· Loyalty bonus

· Performance bonus