Social Media

The Junior Premier League is the largest elite youth football development league in England which includes both boys and girl’s football. We are seeking to expand our team and require a dynamic, skilled Social Media Communications Officer who ideally has knowledge and a passion for football, both youth and adult.

The role will suit someone with excellent written communication skills, an innovative mindset, and a passion for creating original, exciting, and engaging content.

Job description/ main responsibilities:

- To ensure that the JPL’s information and communication methods are effective, customer-centred and responsive
- Manage various JPL group accounts across all social media platforms.
- Create and deliver innovative social strategies to increase followers across all social media platforms.
- Create eye catching content, in the form of engaging copy and images - perfect grammar and spelling is a must.
- To be actively responding to all social media comments/ DM’s/ messages across all social media platforms.
- Develop an ongoing content calendar and strategy aligned to the JPL's overall Communications Strategy
- Be on top and ahead of social media trends.
- Provide video and photography support as needed at Junior Premier League events, including finals/ tournaments and international tours.
- Plan, shoot, produce and edit content for all Junior Premier League’s channels, including writing scripts as required and if required, conducting interviews.
- Research and monitor activity of company competitors.
- Create and distribute engaging written or graphic content in the form of e-newsletters, web pages and blog content, and social media content.
- To ensure that information on the JPL websites is current, relevant and updated in a timely manner; to support other e-communications as directed, ensuring the correct adoption of relevant tone of voice and language appropriate to all publications.
- To take responsibility of activity hosted via JPL social media channels, ensuring social content is prepared, shared and monitored across all social media channels, predominantly, Twitter, Instagram, Facebook and YouTube.
- To support the promotion of the services of the JPL’s sponsors and partners, consistently monitoring, editing and utilising the content calendar and software; and to support the promotion and services of the JPL’s clubs and provide help with social media to them.
- To regularly gather and analyse social, print and visual media analytics and coverage and identify then act upon opportunities to increase the JPL Group’s profile.
- To attend and assist with JPL Group events as and when required, including the promotion, coverage and round-ups of all events to ensure consistent promotion across all aspects of the organisation’s event spectrum
- To participate in training, development and appraisal processes necessary to fulfil the role.
- To act with high standards of professionalism, business integrity and personal conduct at all times.
- To act as an ambassador for the JPL Group in the conduct of all business.
- To comply with the JPL Group’s safeguarding requirements and to contribute to the delivery of the JPL Group’s safeguarding plans.
- To conduct any other duties as may reasonably be required by the employer.

**Special considerations in this role**:
The role will involve some evening and weekend work, for which the post holder will be entitled to time off in lieu. Some national/ international travel may be necessary (expenses will be paid).

**The Selection Criteria - Essential Personal Characteristics, skills & qualifications**
- Degree in marketing, event management, sport management or a related business discipline
- Demonstrable ability using Adobe Creative suite apps; Premiere Pro & Photoshop in particular and Hoot Suite.
- Team-oriented approach with a strong desire to collaborate and work across different departments.
- Strong IT skills.
- High levels of literacy
- Ability to deliver content against tight deadlines and able to respond to quick changes whilst remaining calm and focused.
- Good photography skills.
- Strong Graphic design skills
- A will to work flexibly
- Ability to think creatively and to clearly communicate ideas and concepts
- High levels of attention to detail and an eye for visuals
- Confident script and copy writing skills and ability to conduct interviews for video if required.
- Experience in Data collection and analysis
- Strong written and verbal communications skills
- Experience of creating artwork for digital marketing
- Self motivated
- Highly focused on customer service
- High levels of personal responsibility
- Demonstrable experience of analysing impact of social media activity to plan for improvements
- Engaging, warm and friendly personality with the ability to quickly build relationships with people at all levels

**Desirable Qualifications & skills**
- An appreciation of the principles and concepts of working to support a mem