Marketing Analyst

We have an exciting new vacancy for a Marketing Analyst & Planner to join our established and fast-growing business. You’ll have the opportunity to work as part of a talented, multi-functional team to deliver go-to-market solutions for some of the tech sector’sleading brands.

**Job Role**: Marketing Analyst & Planner

**Location**: Hammersmith, London, W6

**Salary**: Above average salary plus bonus
- **INTRODUCTION**

We are a B2B Go-to-Market Agency specialising in the technology sector. We’re looking for a Market Analyst & Planner to join our growing team.
- **ABOUT US**

We combine strategic consulting expertise with creative marketing talent to deliver end-to-end, go-to-market solutions for many of the technology sector’s leading companies, such as Amazon Web Services, Fujitsu, Equinix, LinkedIn and Cisco.

We have grown considerably over the past year and require a Marketing Analyst & Planner to work as part of our Consulting team to help deliver the insights and plans that help our clients achieve go-to-market success.
- **THE ROLE**

You will work as part of our Consulting team to deliver Market Insight and Planning projects for our clients.

Your responsibilities will include:
**3.1. Campaign planning**
- Working as part of the consulting team to help develop plans for our clients
- Helping to develop proposition and messaging frameworks for clients
- Planning demand and lead generation campaigns, utilising the appropriate marketing tools and tactics to achieve clients’ goals

**3.2. Marketing and research insight**
- Conducting primary and secondary research into the market, customer, competitor or channel landscape. This could include:

- Desk-based research
- Conducting qualitative research interviews
- Commissioning quantitative research from 3rd parties
- Analysing data gathered from your research and other available sources and producing insights to inform our clients’ go-to-market strategies.
- Presenting your findings to clients and other team members

Campaign planning activities are often a follow-on to an initial piece of market insight work and you’ll work as part of the team to deliver an end-to-end solution for clients, and as such, this marketing analyst role would ideally suit someone from a marketingbackground, experienced in researching qualitative marketing data, and planning campaigns.
- **DESIRED PROFILE**
- At least 2 years prior experience working in a relevant marketing analyst or planning role
- Excellent analytical skills and an ability to draw relevant insights from large amounts of unstructured data
- Excellent communication (written and verbal) skills, including the ability to present your ideas to clients in a clear and compelling way
- A genuine interest in the technology industry and how technology is being used to transform the way businesses work
- A good understanding of B2B marketing and the basic principles of marketing strategy
- Proficient in using Excel to analyse data and Powerpoint to present information
- Good academic record
- Strong organisational skills and attention to detail
- Positive, 'can do’ attitude and a flexible mindset
- Ability to work both independently, and collaboratively as part of a team
- **KEY INFORMATION**

We offer:

- A varied and interesting role
- The opportunity to work as part of a talented, multi-functional team
- Above average salary plus bonus
- Staff benefit package
- Training to help you develop your skillset within the role
- Flexible working environment
- Great team mates

**Next Steps**

Please also attach a cover letter to explain why you are interested in this role and why you want to work in the B2B Tech industry.

We look forward to hearing from you.