Marketing Analyst
2 days ago
**MARKETING ANALYST
£350-£400 PER DAY (OUTSIDE IR35)
3 MONTH CONTRACT
CONSULTANCY
LONDON/REMOTE**
Harnham are partnering with a leading tech company that is looking to onboard a Senior Marketing Analyst that can support them by generating insight on advertising spend through the use of advanced analytical techniques.
**THE COMPANY**
A leading consultancy has won a new piece of business with a food & beverage retailer known across the UK for it's commitment to its customers
As a Marketing Analyst, you will be taking a lead in investigating the ROI of media/advertising spend.
**THE ROLE AND RESPONSIBILITIES
**As a Marketing Analyst, you will play a part in understanding how the allocating marketing budget is spent, what they get in return and how to make incremental gains. Day-to-day this may involve:
- Working with SQL for descriptive analysis of what has happened historically with Marketing Spend and ROI
- Working with Google Analytics for digital marketing campaigns
- Deliver visualisations of results in Tableau, PowerBI, Looker or Qlik to stakeholders
- Gather requirements from stakeholders, and be a SME in data and analytics
- Support in the creation of new strategy
**YOUR SKILLS AND EXPERIENCE**
A successful Marketing Analyst will have the following:
- Expertise in SQL
- Skilled in Data Studio, Tableau, PowerBI, Looker or similar for visualisation
- A background supporting retailers
- Experience working on projects looking at Customer Behaviour, Media and/or marketing
- Excellent stakeholder management skills
**THE BENEFITS
**Once placed a Marketing Analyst can expect to receive between £350 and £400 per day, outside IR35. The role is initially 6 months and fully remote although there is an office in Central London should you wish to go in.
Keywords: SQL, Python, R, Tableau, Looker, PowerBi, Visualisation, Predictive, Prescriptive, Descriptive, Analytics, Analyst, Analysis, Media, Marketing, Customer, Regression, Time-series, forecasting, segmentation, segment, product, data science, data scientist,data
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