Director of Sales

2 weeks ago


Cambridge, United Kingdom edyn Full time

**Location**:
Cambridge, Cambridgeshire, United Kingdom

**Salary**:
Tuesday, October 7, 2025
- Apply

Are you interested in this role?

**Purpose**:
To drive commercial performance and take full ownership of sales targets across assigned Locke & Cove properties in the Cambridge London market, delivering exceptional revenue growth through strategic account management and targeted new business development.

Reporting to: Senior Director of Sales - UK, you will be based onsite 5 days a week, with core hours of 9-5 (40 hour working week).

**IN THIS ROLE YOU WILL BE RESPONSIBLE FOR THE FOLLOWING**:

- Develping and executing property-level sales strategies aligned with OKRs to consistently meet or exceed revenue targets across your Cambridge London portfolio
- Delivering against ambitius B2B revenue targets with full personal accountability for results
- Dedicating apprximately 25% of your efforts to direct revenue generation through hands-on account management - identifying growth opportunities, increasing market share, and maximising yield from existing clients
- Allcating 75% of your time to high-impact new business development - personally identifying, pursuing and closing new corporate clients that deliver significant incremental revenue
- Implementing rigrous account planning to systematically grow revenues from existing and new B2B customers across all channels including direct corporate clients, Travel Management Companies (TMCs), Serviced Apartment Booking Agencies (SABAs), consortia and other B2B intermediaries
- Actively pursuing revenue pportunities across all segments including corporate, groups, M&E, mid & extended stay
- Wrking collaboratively with the New Business Development team, Key Accounts Team, Groups & MICE Team, and wider Commercial Team while maintaining personal ownership of revenue targets
- Maintaining disciplined use f CRM & edyn's database with meticulous attention to data quality and pipeline management
- Prviding detailed, data-driven reporting to key stakeholders on sales activity, pipeline development and revenue performance
- Strategically netwrking at high-value events, exhibitions and conferences to build influential relationships within the Cambridge London market
- Persnally hosting FAM trips, property showcases, sales presentations and events to drive business to your properties
- Ensuring rigrous adherence to all internal processes for effective account management
- Maintaining cmprehensive, up-to-date records with accurate client information in all databases
- Prducing actionable management information from internal systems to support strategic decision-making

**IN THIS ROLE YOU WILL NEED THE FOLLOWING**:
**Experience**:

- 4 years previus hotel experience across multiple European / international jurisdictions looking after £3m plus of annual business
- Prven track record of consistently exceeding sales targets in hospitality or related sectors
- Significant hspitality sales and strategic account management experience with demonstrable results
- Established Cambridge Lndon market knowledge with active network of industry contacts
- Cmprehensive understanding of the business travel industry, with specific expertise in the hospitality and serviced apartment sector

**Skills**:

- Exceptinal commercial acumen with proven sales achievement
- Superir relationship-building capabilities with C-suite decision makers
- Advanced prblem-solving and negotiation skills
- Strategic planning and rganisational excellence
- Outstanding written and verbal cmmunication
- Advanced prficiency in business technology tools for sales presentations and reporting
- Demnstrating advanced proficiency with Word, PowerPoint, Excel, CRM and Power BI

Attributes:

- Resilient, tenacius mindset with unwavering focus on results
- Cmprehensive understanding of Locke & Cove's business model and brand positioning
- Deep alignment with edyn's business bjectives and values
- Self-mtivated with ability to work independently while collaborating effectively
- Detail-riented with strong analytical capabilities
- Driving Licence f advantage, but not essential



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