Digital Marketing Analyst

4 days ago

Leicester, United Kingdom Harnham Full time

**DIGITAL MARKETING ANALYST**

**£45,000-£55,000 +BENEFITS**

**HYBRID - LEICESTER**

**Being able to look at holistic marketing ROI through digital channels is key in this role. Therefore, this leading retail brand is looking to hire an enthusiastic Digital Marketing Analyst with a passion for both marketing and analytics.**

**THE COMPANY**:
Working with a global retail brand will enable you to improve and develop your skills, as you would be working on a wide scope of activities, helping to make a difference with both its website and its app. As part of this team you would also have industryexposure and would be working with the newest and most up-to-date tech

**THE ROLE**:
As a Digital Marketing Analyst, you will work mainly on the company's website and app by analysing marketing spend. To do this successfully you will be:

- Delving into Facebook, Google, Instagram spend.
- Investigating paid search, display, and other forms.
- Finding the data to help the data science team alter algorithms.
- Analysing AB testing.

**YOUR SKILLS AND EXPERIENCE**:
A successful Digital Marketing Analyst will have the following skills and experience:

- Proven commercial experience with web analytics tools e.g. Google Analytics.
- Ability and experience interacting with to key stakeholders.
- Commercial experience using SQL and Big Query
- Google or Facebook Ads experience.
- Knowledge of PPC.

**THE BENEFITS**:
You will receive a salary, dependent on experience. Salary is up to £55,000 On top of the salary there are some fantastic extra benefits.

**HOW TO APPLY

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