Content Marketer

2 weeks ago

Newcastle upon Tyne, United Kingdom Shoptimised Full time

**Job Title: Content Marketer**

We are seeking a creative and results-driven Content Marketer to join our award winning SaaS business. This role is focused on creating engaging and strategic content to drive lead generation across multiple platforms including YouTube, Instagram, LinkedIn, and Facebook. This is an office-based position working full time within the Cobalt Business Park, Newcastle with free parking available onsite.

**Key Responsibilities**

This is a newly created role working closely with Mark our Innovation Director focusing on building the Shoptimised brand and improving our lead generation. Your main duties will include:

- Create compelling short
- and long-form videos tailored for YouTube, Instagram, LinkedIn, and Facebook to support lead generation initiatives.
- Design visual content such as images for display advertising and infographics showcasing business results
- Write and publish engaging industry-related blog posts aligned with our content strategy
- Collaborate with cross-functional teams to align content efforts with key business KPIs and campaign goals.
- Ensure all content is on-brand, consistent in style, quality, and optimized for SEO across channels.

**Skills & Experience**:

- Proven experience in content marketing, ideally with a B2B focus.
- Proven ability to produce and edit video content suitable for use across multiple social platforms.
- Proficiency in creating visual assets ( images, infographics etc )for both display and content marketing purposes
- Strong writing and storytelling capability to produce blog posts and social content

Ability to interpret marketing metrics and KPIs to refine and improve content strategies.
- Experience working at or with a digital marketing agency.
- Working knowledge of SEO, PPC, and Google Analytics.
- Understanding of multichannel lead generation campaigns.
- Ability to create and analyse performance marketing reports to inform future content strategies.

**Employee Benefits**:

- **Competitive Salary**: £30,000 to £35,000 depending on experience
- **Professional Development**: Access to ongoing training and career development opportunities, we have invested a lot this year into creating bespoke internal learning pathways.
- **Work/life Balance**:Finish at 4pm Monday to Thursday & 3pm on Fridays, generous holiday entitlement of 37 days per year which includes time off over Xmas, all bank holidays and a day off for your birthday
- **Healthcare Cover**:All employees are enrolled with Medicash which provides cashback for all your healthcare basics and access to an employee assistance programme
- **Fun Culture** We have regular in office fun days often featuring food, biannual awards and team parties as well as an employee of the month initiative.

**Job Types**: Full-time, Permanent

Pay: £30,000.00-£35,000.00 per year

**Benefits**:

- Company pension
- On-site parking

Schedule:

- Day shift
- Monday to Friday
- No weekends

Work Location: In person

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