Senior Marketing Campaigns Executive

B&CE have an exciting opportunity to join our growing team as a Senior Marketing Campaigns Executive. You will work within a thriving function who have guided B&CE’s growth to become a leading provider within workplace pensions. Since being introduced tothe market in 2011, The People’s Pension has grown to welcome over 5 million members and manages around £12billion worth of our members assets and is expected to carry on its growth over the next 5 years.

In short, we are looking for a highly talented enthusiast for marketing best practice, collaboration and continuous improvement, the Senior Marketing Campaigns Executive works with colleagues in the team, department and wider business to meet customer needsand contribute to the growth and development of the organisation.

**Key Responsibilities**:
Organises and drives insight and evidence led, targeted, value for money, innovative and
effective integrated multi-channel campaigns that deliver commercial targets
- Ensures consistency and synergy across the organisation’s brand, products, projects,
channels and customers
- Shares professional skills and technical knowledge within the team and the wider
department
- Builds effective working relationships with other areas of the business so that the needs and responsibilities of marketing are understood
- Leads and manages the team’s central shared plan of marketing campaign activity, ensuring all campaigns are included and kept up to date
Creates and maintains a record of requirements from the rest of the business for marketing
delivery and advice including when and how they are met by the team
- Creates and maintains a record of SLAs, KPIs and metrics for the Marketing Campaigns team
and works with the Marketing Operations team to ensure they are included in Departmental
analysis and reporting
- Creates and maintains a record of data and analytics used to evaluate marketing campaigns
- Works with the Marketing Operations team to collate and record any requirements from
the Marketing Campaigns team for market audits, customer research and marketing
analytics
- Uses agreed processes, systems, tools and techniques and where relevant helps to
introduce improvements to help meet business needs more effectively and achieve better
customer outcomes
- Represents the Marketing Campaigns team as required in project meetings
- Supports the Head of Marketing Campaigns and the rest of the team as required to draft
and distribute reporting on activity and outcomes
- Leads on defined activity as required
- Mentors and coaches the Marketing Campaign Executives and wider team to upskill and
knowledge share
- Deputises for the Customer Marketing Managers, Money Marketing Manager and Health
Marketing Manager as required
- Adheres to the company risk management policy and procedures, including reporting of
incidents or breaches
- Applies and promotes Treating Customers Fairly (TCF) culture and principles, the Clear
English Standard, and the organisation’s behaviours and values
- Adhere to the company diversity and inclusion policy

Educated to A level or equivalent
- Relevant professional qualifications/training e.g. CIM
- Experience of marketing campaigns
- Experience of working with record management, report writing,
campaign planning
- Good knowledge of marketing theory and practice
- Knowledge of B2B or B2C marketing
- Recent experience of working on creative and impactful marketing
- Experience of using customer insight and marketing analytics
- Experience of working in a project environment
- Passion for the brand and its products
- Accuracy and attention to detail
- Highly collaborative working style

**Disability Statement