Head of Marketing

Fantastic Opportunity to work for Google's largest premier partner in Europe
- Flexible location - you can be based in the South West, London or remote
- Opportunity to create the marketing strategy for the business
- Lead generation, partner management, internal comms will be the focus of the role
- £100-120k

**The Company**: Our client are a fast growing Professional Services and Managed Services business with an extraordinary culture and are Google's Partner of the Year for Application Development. Their expertise in Data, Application development,Infrastructure and Managed Services help them solve problems for some of the world's most exciting brands that use Google Cloud Technology.

**The role of Head of Marketing & Communications**:
The success of the role will be measured in 3 key areas:

- Engagement of potential recruits & employees
- Engagement and influence of Google driving increased referred opportunities
- Engagement and opportunity generation with new and existing customers

Our client needs an experienced B2B marketing professional from the IT Services to take their team to the next level.

The company have already invested in marketing automation and CRM technology and there is a healthy marketing budget set aside to support both the direct and indirect sales channels. If you are a B2B marketing specialist with the drive to be a part of afast growth business, then this is for you.

**Responsibilities** for the position of Head of Marketing & Communications:

- Plan and execute a marketing and comms strategy for the organisation for new and existing services
- Oversee the implementation of the marketing and comms strategy
- Evolve the brand strategy and Personality - regularly communicating with the board
- Set and administer an annual marketing and comms budget
- Development of Employer Branding jointly with the talent director to ensure our client stands out in the Cloud IT marketplace and attracts the best people
- Create and manage a calendar of internal and external events such as webinars, conferences and thought leadership contributions - education, employees, Google and customers is critical to the role
- Guide and inspire the day-to-day activities of the marketing team and marketing manager
- Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
- Provide tools and materials to enable the sales team and solution practices to function effectively
- Establish a portfolio of video content to educate and inspire internal and external audience
- Manage and measure marketing campaign costs/ ROI using tools such as Hubspot
- Report on the effectiveness of internal and external marketing/comms campaigns using pre-determined KPIs
- Utilise data for marketing campaigns, interrogating the organisation's databases and external data

To be considered for this role **you must have**:

- Experience of supporting an SME scaling up
- Experience of working for an IT Manager Service Provider
- Demonstrable evidence of successfully influencing a Leadership Team
- Out of the box thinking, creativity, not afraid to push the boundaries
- Enjoy working in a dynamic environment
- Great communication skills and work in a collaborative style
- A proactive nature and not afraid to change the status quo
- The ability to take ownership and accountability and evidence your delivery of outstanding outcomes

**The Package for Head of Marketing & Communications**:

- Salary: £100-120k
- Excellent Company Benefits
- Flexible office location

**Location**: The position of Head of Marketing & Communications can be based in London, the South West or Fully remote.

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next marketing role.