Social Media Strategist

1 day ago

London, United Kingdom The Bridge Consultancy Full time

**JOB OUTLINE, REMUNERATION AND REQUIREMENTS**
- Social listening skills
- Able to follow best practice and write strategy
- Salary £50K
- West London location but hybrid working
- Able to research and develop work
- The ability to ask the client the right questions to evoke the strategy
- Healthcare experience isn’t essential - but definitely preferred

Our client is a top healthcare communications agency with offices in West London. the only health communications agency that works across Clinical Trials, Medical Strategy & Education, Public Relations & Policy including Social, and Advertising, to createunique value with visionary clients.

What they believe - Health brings people together. In the diseases we suffer, the medicines we create, and the causes we champion, health shows us our collective humanity. When we break the barriers that divide us, we can create healthier futures, together.

**WHAT YOU WILL DO**
- Oversee social media activities with clients (x2) and provide ad-hoc consultancy to the wider PR discipline
- Provide consultancy from a digital/social perspective during client planning and new business pitches
- Collaborate directly with the social media manager and executives responsible for engagement, moderation, and activation
- Understand how to identify and tap social influencers
- Adept in undertaking and advising on the best way to use social media to gain audience insights, both from a quantitative and qualitative perspective
- Demonstrates a comprehensive and up to date understanding of the social media landscape and how this can benefit client's business
- Actively seeks opportunities for growth of social media within account mix and more broadly across the agency
- Translate overall brand strategies and campaigns to align with social behaviours, mind-sets, channels, and technology
- Demonstrates the ability to integrate emerging technologies and social media into client recommendation

**ESSENTIAL SKILLS AND EXPERIENCE**
- You’ll have proven experience in a social media strategist role or similar experience
- Pharmaceutical client experience is a benefit but not a must
- You’ll have demonstrable skills of working on a variety of global/regional/UK projects, and multiple accounts
- You will have exceptionally strong verbal and written communication skills and be seen as a credible 'voice’ to both clients and internal stakeholders alike
- You’ll understand how to develop social media strategies which includes conducting research through social listening

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