Marketing Coordinator
2 days ago
**About Us**
Adam Bernard Solicitors is a leading law firm based in London, providing comprehensive legal services across various practice areas. We are committed to delivering excellence through innovation and a client-focused approach. To strengthen our marketing function, we are looking for a proactive **Marketing Coordinator** with hands-on experience in digital campaigns, analytics, and performance marketing.
**Role Overview**
The Marketing Coordinator will play a key role in planning, executing, and optimizing our online marketing campaigns to drive lead generation, brand awareness, and client engagement. This role requires strong technical knowledge of **Google Ads, Meta Ads, PPC, SEO**, and data analytics.
**Key Responsibilities**
- Develop, implement, and manage paid marketing campaigns across **Google Ads** and **Meta (Facebook & Instagram)** platforms.
- Conduct **keyword research**, optimize landing pages, and monitor **SEO performance** to improve search rankings.
- Analyse campaign data, generate performance reports, and recommend actionable improvements.
- Collaborate with management to plan digital marketing strategies aligned with business objectives.
- Monitor and optimise **PPC** campaigns to ensure cost efficiency and maximum ROI.
- Manage firm’s social media presence, ensuring consistent branding and engagement.
- Coordinate with external vendors or agencies where required.
- Track and report key marketing metrics (CPC, CTR, conversion rates, etc.).
**Key Requirements**
- Minimum **2 years of hands-on experience** in **digital marketing, PPC, SEO, and social media advertising**.
- Proven experience managing **Google Ads** and **Meta Business Suite** campaigns.
- Strong understanding of **Google Analytics, SEO tools (e.g., SEMrush, Ahrefs), and reporting dashboards**.
- Excellent communication and analytical skills.
- Ability to work independently and manage multiple campaigns simultaneously.
- Experience in a **legal or professional services** environment will be an advantage.
**What We Offer**
- Competitive salary based on experience.
- Opportunity to work with a growing and dynamic legal team.
- Professional development and training support.
- Modern, supportive, and collaborative work environment.
**Job Types**: Full-time, Part-time, Permanent
Work Location: In person
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