Head of Marketing

Job Title: Head of Marketing at Tandem Bank Location: Hybrid working from our London or Blackpool offices **Salary**: £80,000 - £90,000 plus up to 30% yearly bonus and benefits Working week: 36.25 hours, Monday to Friday **About Tandem** At Tandem, we believe that banking shouldn't cost the Earth. If you're an ambitious and dedicated Head of Marketing or Senior Marketer, ready to make an impact, lead our Marketing team and make our brand famous, we've got a space with your name on it **Your Team** The Marketing Team is at the heart of building our brand and growing a community of people who want to live a greener lifestyle. The team is responsible for everything customer facing. We ensure that the brand, products and services, are all positioned to drive curiosity, excitement, engagement, and purchase. Our aim is to engage with and, ultimately, help empower our community to live greener. You'll be leading a fun, passionate, collaborative, multi-skilled Marketing team. **About You** We're looking for someone who understands the power of using creativity to drive brand growth. Someone who can build a compelling case for marketing investment to Senior Leaders and Executives. You'll be a marketing all-rounder, with a record of success in senior roles. You'll have a solid understanding of marketing effectiveness and the ability to translate performance into tangible business value. You'll be passionate about your specialism and have a view on what Tandem is doing well, and where we need to improve. An understanding of sustainability is key, as are ideas on how to create cut-through in a crowded space. We want to see big bold ideas and a willingness to take calculated risks. Transferable skills are as relevant as Financial Services experience. You may be agency side, looking for a switch, or you could be a senior marketer looking to make a step-up. We'll want to see examples of your achievements across campaigns and promotions, product development, brand strategy and marketing effectiveness. You'll be able to demonstrate the impact of your work, with quantifiable measures of success. Superb people skills are essential, including the ability and confidence to present updates to Tandem Executives and Board members. Finally, we need someone who will be able to inspire and lead our brilliant Marketing team. **The role** - **Strategy - **fine tune and execute our marketing strategy. Make big prioritisation calls and know how to present a vision that delivers against our business objectives - **Voice of the customer** - ensuring that the customer strategy and priority target audiences are embedded across all business areas and customer experiences - **Brand** - lead the deployment of our refreshed brand positioning across customer comms - **Product **- support the on-going delivery and enhancement of Tandem products and propositions - **Campaigns **- oversee the delivery and performance of marketing content and campaigns - **Tech** - oversee the delivery of our marketing technology stack and set the KPIs which will demonstrate marketing value - **Budget** - oversight and accountability for all marketing spend - **Exco & board** - illustrate marketing value and present regular performance updates - **Agencies & partnerships** - manage relationships with external agencies and strategic partners **Benefits** - 25 days annual leave plus 8 days bank holiday - Buy or sell up to 5 days holiday a year - 1 day off for your birthday - Electric Vehicle scheme - Cycle to work scheme and a free helmet - Reward Hub for treats, cash back and discounts - Pension contribution matched up to 4% - 2 days per year paid volunteering - Free cereal and snacks in the office - Smart tech scheme (buy goods with 0% interest) - 10% discount on solar panels - Quarterly team social budgets - Healthcare plan through Westfield Health - Free flu jabs **Take part in our Green Deal** - Volunteer 2 days a year for charity > receive an early Friday finish - Raise £200 per annum for charity > Tandem provide PR and marketing support - Have renewable energy at home > receive an additional 1-day annual leave - Drive a lower emissions or hybrid car > free raffle entries with the chance to win a weekend away for 2 - Drive an electric car > receive £500 towards a home charger **Ready to make your mark?** **Sourcing Model** Recruitment at Tandem works primarily on a direct sourcing model and does not accept resumes from recruitment agencies which are not on the preferred supplier list. We are not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company. You can find our Applicant Privacy Policy on our Careers page. Tandem is an equal opportunity employer and are committed to meeting our responsibilities under the Equality Act (2010). We respect the diverse experience and talents that every individual brings to our Company, and we are determined to ensure that no applicant or