Digital Marketing Analyst
2 weeks ago
**Digital Marketing Analyst** | **Nottingham** | Hybrid working | Up to £**40,000** DOE
Do you enjoy handling, measuring and even moulding **digital data** to understand customers?Would you like an opportunity to be part of a **data lead Marketing** team?
We have a really exciting opportunity for an experienced **Digital Analyst** to join a dynamic, **award-winning marketing team** producing vital **customer insight**.Working across multiple brands and countries, this role would be perfect for anybody that likes to deep dive into **customer insights** and **media performance**.You will drive progression across the wider marketing team to continuously evolve **web**, media, **customer measurement** and **campaign**.
As part of a forward-thinking and **specialist marketing** team, you will be the go-to person to provide reports and **analysis** on **customer data** to share with the wider marketing team, providing valuable and **actionable insights**.This role requires lots of collaboration with the web team to **analyse performance** and full site **campaign testing**.
This role will allow you to have great influence over the future strategy, whilst enjoying working autonomously.
What we are looking for:
In order to succeed in this role you will need to have advanced knowledge in **data management tools** - preferably **Tableau** or **Big Query**.
You will be great at understanding, setting up and managing **Google Analytics** and **GoogleTag Manager**, as well as maintaining media tracking and data flows to ensure tracking is working exactly how it should.
You will be able to strategically **manage cookies** and have an understanding of the cookie tracking process, as well as keeping up to date with changing legislation.
This role requires an analytical individual who is data driven with a keen eye for detail.
People also searched for**:Customer insight analyst**, **marketing analyst**, **Digital Analyst**, **Digital Marketing Executive**, **Digital Marketing Manager**, **Google Analyst**, **Digital Performance Analyst
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