Communications & Marketing Officer

We are looking for a Communications & Marketing Officer to join our busy team in Birmingham.

Permanent

Birmingham, B30

TBC

**Communications & Marketing Officer Responsibilities**:
**Communications**
- Develop and implement the digital and social media strategy to improve our online presence and increase brand awareness and engagement.
- Creation of annual communications plans and related strategies
- Project management of communications initiatives, including stakeholder engagement, managing deadlines, facilitating collaboration between teams, effective communication of objectives and expectations, and reporting to leadership.
- Reporting on a weekly, monthly, quarterly, and as-needed basis.
- Photo library management including photography at group events.
- Contribute to the creation of presentations and assets at internal events.
- Contributing to the organising of the annual employee awards.

**PR & Marketing**
- Facilitating updates to the Group website including uploading news, creating new pages, responding to website enquiries, and managing the monthly maintenance package.
- Supporting the management of an external PR Agency via weekly calls and being the go-to person to coordinate divisional and Group stories and media assets to accompany PR activities.
- Press coverage management.
- Marketing material production including flyers and brochures.
- Industry exhibitions - identifying relevant exhibitions and production of supporting marketing materials.
- External awards - supporting the awards submission process and liaising with relevant internal stakeholders.
- Social Media management of the Group’s channels.
- Setting up divisions and departments on social media platforms as required, ensuring brand consistency and tone of voice. In addition, mentoring personnel on how to use social media platforms where required.
- Production and management of company presentations.
- Supporting brand management across the Group ensuring consistency of messaging and tone of voice.
- Reporting to senior management on campaign performance using tools such as Google Analytics.

**Communications & Marketing Officer Requirements**:

- Possess a relevant degree or professional qualification in journalism, communications, marketing or PR.
- Excellent written and oral communication skills with the ability to communicate effectively with a range of individuals at all levels across the organisation.
- Attention to detail, and the ability to proofread and edit information for a range of internal and external communications channels.
- Proficient and familiar with digital marketing tools such as Google Analytics, MailChimp, WordPress, and CMS systems.
- Analytical skills with proven ability to interpret data.
- Working knowledge of all major social media platforms.
- Strong organisational skills and ability to deliver projects on time, including prioritising personal workload.
- Effective and committed team player with the ability to work successfully with others.
- Good interpersonal and influencing skills with a track record of forming positive and successful working relationships.
- Excellent IT skills including the ability to use the Microsoft Office Suite (Excel, PowerPoint, Word, etc).

**Desirable Qualities**
- Graphic design experience and knowledge of packages such as InDesign and Photoshop.
- A genuine interest in engineering practices.
- A PR and Marketing agency background would be an advantage but not essential.
- Full clean UK driving license as some travel to regional adi Group offices and client sites is expected as part of the role.