Digital Marketing Manager

**Digital Marketing Manager,Competitiev Salary**

We are proud to be partnering with a Sunday Times Top Track 250 Home Improvements business and we have a fantastic opportunity for a Digital Marketing Manager to join the team at their Head Office in East Sussex.

With the support of a team of Social Media and Content Editors and working closely alongside the Head Of Marketing, you will play a key part in growing the clients online global business by providing essential insight into developing opportunities to growtheir presence further overseas and expand our social media platforms to acquire and retain customers globally.

This is a fantastic opportunity for someone with a comprehensive understanding of all elements of marketing, social media, analytics and reporting. We want a creative thinker and writer with experience of writing original and engaging content and who isgreat communicating with a variety of audiences.

**As a Digital Marketing Manager, some key responsibilities include**:

- Formulating and agreeing a marketing strategy, acquiring and retaining customer globally, to grow the websites
- Analysing activity to inform future campaigns and pro-actively identify areas for development and activity
- Reaching out to key influencers, to build new relationships and grow a loyal base of brand advocates and in turn managing collaborator relationships contractually as well as the cost of the collaboration
- Managing, maintaining and updating our adverts on Facebook and Pinterest
- Co-ordinate with agencies for PPC monitoring creatives, key bidding terms and budget adherence
- Managing the affiliate programme approving commission and publishers as appropriate
- Liaising with internal departments and external suppliers on new product ranges and existing promotions to maximise brand exposure across our channels
- Creating regular reports on activity, analytics and success campaigns
- Work with our inhouse designer on print advertisement to ensure appropriate landing pages and QR codes are created with accompanying UTMs for tracking an analysis of performance
- Managing PR requests
- Liaising with the Ecommerce Development Manager on any new developments and technical requirements
- Create/co-ordinate creative needed such as banners for the websites or any additional marketing exercises and where possible analyse these results for further development

**Who we are looking for to join our team**:

- Previous experience of managing and maintaining commercial Digital Marketing, PR, and Print accounts globally for a B2C ecommerce business
- Experience producing content with a sound understanding for their commercial purpose
- Experience in PPC and Affiliate marketing
- Experience using Google Analytics
- Confident with a variety of computer software and programmes to an intermediate level including image editing software, Microsoft Word and Excel
- Exceptional attention to detail skills with the ability to work quickly and accurately to a high standard with a 'right first time' approach
- A friendly and approachable manner with excellent communication skills both verbally and in writing including spelling, punctuation, and grammar
- Excellent organisational skills and a forward thinker with the ability to multitask effectively and work to deadlines
- Approachable, open and friendly personality
- A leader who can support and manage a team
- Keen to learn about our industry and develop skills and knowledge with a genuine passion for interiors, pattern, design and colours

Zachary Daniels is a Niche, National & International Recruitment Consultancy.

Specialising in Buying, Merchandising & Ecommerce | Design, Technical, Wholesale & Production | Finance | HR & Talent | H&S & Compliance | Marketing, Digital & Technology | Property & Centre Management | Retail, Trade, Leisure & Wholesale Operations | SeniorAppointments & Exec | Sales | Supply Chain & Logistics | Legal

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