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Demand Generation Campaign Specialist
2 weeks ago
**Location: Newbury or London (Blended/hybrid working)**
The Demand Generation Campaign Specialist will play a key role in driving the growth of SME acquisition via digital marketing channels, across all segments (company size 1 to 250 employees).
The role will require taking the lead on EBU digital campaign management, organising the different projects to drive demand for the business across all segments.
You will be the single point of contact with other VFB teams (such as Creative/ Digital / Group /Brand /Customer /Content / Commercial / VOIS), external teams such as Samsung and Apple, and demand generation team members.
Creativity, experience and insight will be key to improve on pre-existing assets to create more compelling campaigns, perform A/B tests, integrating different channels and assets, and you will be willing to go the extra mile to drive online traffic, calls, leads and conversions.
**What will you be doing?**
- Plan campaigns that drive demand for new product / offer launches in the market.
- Manage the end-to-end process of campaign asset delivery and approvals.
- Engage with stakeholders to update them about the progress of each campaign and each progress.
- Jointly present on the Wall Walks for each project for Demand Generation.
**Who are we looking for?**
- Awareness of trends in digital marketing to identify opportunities of growth.
- Ability to use data and metrics to improve business performance.
- Working in Agile setup (e.g. part of squads, working in sprints), and highly structured to plan short term and long term priorities.
- Great social skills to interact with multiple teams and stakeholders.
**What’s in it for you?**
An excellent remuneration and bonus package with 28 days holiday entitlement, in addition to bank holidays and paid leave for charity projects. We offer an extensive benefits package that can be tailored to suit you and your family, including employee discounts, retail vouchers, pension plan and share schemes. We’re also proud to provide a Reconnect programme with flexibility to support individuals returning to work after a career break and our market-leading parental leave policies. We’re committed to supporting you throughout every step of your career at Vodafone.
**Together we can**
If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please refer to the Accessibility section of our Careers website (careers.vodafone.co.uk) under Career Support, for guidance.
