Marketing Manager
2 weeks ago
Mercury Talent are delighted to be recruiting for a Marketing Manager for a global manufacturer of vehicle safety and video telematics. The company is looking for a data driven OEM marketing machine who loves coffee as much as vehicle tech, to develop andexecute a multi-channel marketing and advertising strategy.
As the Marketing Manager (OEM) You will work within an open and relaxed environment with collaborative colleagues who are passionate about vehicle telematics.
Working hybrid remote with a flexible return to work in the office after the pandemic
20 days holiday plus bank holidays rising with service to 25
Generous pension scheme
Free Parking
Life Assurance
Continue career development
**The Role Marketing Manager (OEM)
- Create and deliver a brand marketing strategy plan to develop relationships with key OEM customers within the UK and EU. Ensuring market share growth.
- Grow Brand through USP
- Marketing Budget Management and reporting monthly and annually
- Analyse the companies Digital channels
- Communicate with customers to determine the demand for products
- Manage and administer the Brand marketing budget through contra revenue ensuring all financial and contract obligations are met.
- Build and develop relationships within the OEMs to gain market insights/knowledge to plan and deliver on-going events and understand sector developments
- Marketing campaign creation and management
- Liaise with Product managers to develop new product lines
- Work with PR and wider Marketing team to maximise coverage of brand/ product and technology launches ensuring a cohesive message to OEM market.
- Provide Collateral and lead generation with strong B2B marketing Strategy
- Create the annual Marketing strategy including calendar liaising with sales, marketing and account management to create the relevant collateral.
- Marketing/ Sales reporting/presentation to senior management/stakeholders
- Responsible for the directory of marketing assets continually reviewing the current suite of Marketing materials
- Work with Product team to understand the Brand value proposition and road map
**About you Brand Marketing Manager(OEM)**
- Ideally experience within, vehicle safety, telematics, or general automotive, commercial vehicle and or OEM
- Ideally a Marketing Qualification or Business qualification to degree level
- Experience in developing and managing Content marketing, Digital marketing, Media relations, Brand messaging and event management.
- European/UK B2B marketing experience
- Experience with creating marketing strategy B2B and Campaign creation and management
- Working knowledge of Adobe, mail-chimp, Hoote Suite and Google Analytic
- Ability to define and execute a brand level marketing strategy
- Experience of working with partners to create co-marketing assets
- Experience of creating and delivering a comprehensive marketing plan
- Reporting and metrics experience
- Experience of presenting and delivering to Stakeholders
**If you currently are working with Marketing with the vehicle, automotive, telematics sector or B2B and have experience of delivering a strategy to OEM ,or B2B markets please do not hesitate to contact Mercury Talent today to discuss?
Brand Marketing, Marketing Specialist, OEM,, Fleet Management, Telematics, Vehicle Safety, Video Telematics,, commercial Vehicle, campaign, brand, media, digital, content
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