Marketing Executive

The Opportunity:
The main focus of this role is to support the planning and delivery of marketing campaigns for the event and digital platforms including supporting the development of strategies and partnerships, targets, marketing mix, content & features, and full marketing budget management.

Reporting to the Marketing Manager and working closely with the sales and editorial teams, the Marketing Executive will develop and produce both print and digital marketing material that drives uptake and participation with the annual events and publication.

The Marketing Executive will also be responsible for overseeing the functionality of the brands' websites and enhancing their presence.

Key Responsibilities

• Establishing relationships and managing partnerships with media, associations and a range of suppliers.
• Responsibility for the creation of on-point marketing collateral across the full mix of print, online, social and email channels.
• Delivering that collateral through the full mix of channels – print and digital media, email, social and more – with intelligently-managed segmented activity.
• Working on both the visitor-focused and exhibitor-focused marketing campaigns.
• Playing a key role in ensuring the smooth running of the event onsite.
• Reporting and analysis post-event.

Essential Criteria:

• 2 years or more in marketing, with at least 1 year in exhibitions, events or awards
• Big picture thinking, adaptability and resilience are key attributes of your character
• High competency across of all forms of communication – you love talking on the phone and having face to face conversations, but also have excellent written communication skills
• Strong analytical approach to your work but balance this with creativity
• Ability to work independently with confidence to take decisions
• Ability to hit simultaneous deadlines and work under pressure
• Competent use of most Microsoft Office products
• High attention to detail
• Excellent copywriting and proofing skills
• Well-organised with excellent presentation skills

Preferred Criteria:

• Event experience
• Project management experience
• Salesforce Marketing Cloud

Who are we:
Easyfairs is a pan-European event company. We organise and host more than 200 events in 14 countries (Algeria, Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the United Kingdom) and we manage eight venues in Belgium, the Netherlands and Sweden. Our passion is to bring business communities and communities of interest together. We strive to "easify" the life of our customers and increase the return on their investment of time and money through all-in formulas, advanced technology and a customer-centric approach. The Easyfairs Group employs over 800 highly committed talents. Our commitment to excellence has been recognised several times. We were named Belgium's "Entrepreneur of the Year" in 2018 and Deloitte has named us a "Best Managed Company" seven years running The company is ranked 11th in the list of the world's leading exhibition companies. We are also proud of being on the "Sunday Times Best Place to Work 2025" list

Benefits:
Birthday Day off

Flexible working as well as hybrid working

Enhanced family pay (maternity & paternity)

Cycle to work scheme

Interest free travel loans

Free online academy to focus on professional development and upskilling

Specialist external performance coach services available to all employees

Employee assistance programme

24/7 access to our virtual GP service

Long service awards

Pension as well as offering salary sacrifice

Life cover

Group income protection

Fully stocked beer & wine fridge in the office

Regular company socials organised throughout the year

We understand that applicants can be put off applying for a job if they feel they don't fit all of the requirements. If you're excited about working for us and have most of the skills/ experience we're looking for, please go ahead and apply Here at Easyfairs, we are passionate about the power of fostering a diverse, equitable and inclusive environment for our team to thrive in. We are proud to be an Equal Opportunity Employer.