Chief Marketing Officer

2 weeks ago

London WCH, United Kingdom DEEPKI Full time £80,000 - £120,000 per year

About Deepki

Founded in 2014, Deepki is the most trusted sustainability SaaS solution for the real estate sector.

Its comprehensive platform enables real estate stakeholders to manage risk through data-driven insights, improve the financial performance of their assets, meet growing investor expectations and regulatory requirements. It also supports clients in developing clear action plans for both transition and adaptation, while delivering positive financial outcomes.

This is a permanent position - based in Paris or London

Your Mission

As a key member of the Executive team, you'll shape Deepki's global marketing strategy and play a central role in driving business performance. You'll lead a team of 40 experts across demand generation, product marketing, communications, content, field marketing, and marketing operations.

This is a strategic leadership role with real impact — a seat at the table to influence go-to-market strategy, brand direction, and revenue growth on a global scale.

What You'll Do:

Build a High-Performance modern Demand Engine

  • Design and scale inbound and outbound digital demand programs that generate enterprise pipeline
  • Define and operationalize funnel and performance metrics (MQLs, CAC, LTV, velocity)
  • Implement Account-Based Marketing (ABM) to engage key enterprise buyerq

Drive Enterprise Marketing Strategy

  • Broaden our reach beyond Sustainability to target Asset Managers, Fund Managers, and Institutional Real Estate Owners
  • Craft segment-specific positioning, messaging and value propositions that drive conversion

Lead Product & Content Marketing

  • Define clear product narratives and launch strategies
  • Build a content engine that fuels awareness, thought leadership, and demand
  • Drive visibility with industry analysts, media, and trade press
  • Elevate Deepki's voice in the market through impactful PR

Scale Digital & Field Marketing

  • Lead the shift from event-driven marketing to digital-first, data-led campaigns (SEO, paid, webinars, content syndication)
  • Build a strong field marketing capability supporting sales teams in key regions

Lead, Inspire & Transform

  • Develop and empower a high-performing marketing organization across demand gen, field marketing, product marketing, content, and operations
  • Develop and drive a culture of performance, collaboration, and measurable business impact

What We're Looking For

  • 15+ years of B2B SaaS marketing leadership experience, including global scope
  • Proven track record in enterprise demand generation, digital and account-based marketing and scaling revenue pipelines
  • Experience leading large, multidisciplinary marketing teams
  • Strategic and analytical mindset, with strong executive presence and ability to build programs for complex buyers
  • Exposure to real estate, ESG, or financial services is a strong plus
  • Bilingual in both French & English
  • Strong communication and story-telling skills
    Strong strategic and tactical execution

Why Join Deepki

Join a purpose-driven scale-up shaping the future of sustainable real estate. At Deepki, marketing is not a support function — it's a growth engine and a strategic pillar of the company.

If you're a transformational leader ready to build global impact and accelerate business growth, we'd love to meet you.

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