Head of Marketing

2 days ago

Blackburn, Blackburn with Darwen, United Kingdom Four Recruitment Full time £48,000 - £72,000 per year

Head of Marketing, Blackburn, £60,000 - £70,000

A fast-growing financial services organisation that partners with ambitious businesses to help them scale is looking for a Head of Marketing. This is a brand-new role created to lead a forward-thinking marketing function, drive brand development, and play a key role in the organisation's strategic direction.

This is a high-impact leadership position where you'll guide a multi-skilled team, collaborate closely with commercial stakeholders, and build a marketing approach that elevates awareness, enhances reputation, and supports growth across a varied product portfolio.

The role

Lead, coach and develop a small marketing team.

Own the commercial foundations of the marketing strategy, ensuring activity is aligned with wider business objectives.

Define the brand's identity, positioning and long-term direction, and oversee initiatives that bring this to life across all channels including website, email, social and PR.

Work with colleagues across the business to align marketing activity across all product areas.

Plan and execute marketing campaigns that enhance visibility, support sales activity and strengthen brand reputation.

Required skills and experience

Significant experience operating at senior leadership level within Marketing.

A strong background across brand strategy, digital marketing, PR and multi-channel marketing.

The energy and ambition to shape and deliver a marketing strategy spanning both online and offline channels and able to demonstrate ROI.

A hands-on, proactive approach with a willingness to work closely with the team day-to-day.

Creative mindset and passion for content and story-telling to bring brands to life.

This is a great opportunity for a talented Marketing professional to make an impact in a brand-new role. Offering a competitive benefits package and positive working environment, this promises to be a great next step for a Brand Marketing specialist to thrive.

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