Multi-Channel Marketer Apprenticeship

Contract Type:
Fixed-Term Apprenticeship, Full-time for 18 months

Department:
TV Socials Campaigns, TV Socials Planning

Location:
London - London Broadcasting House

Salary:
£22,950 (+£5,441 London Weighting)

COULD A BBC APPRENTICESHIP BE THE NEXT ROLE FOR YOU?
Join us as an apprentice at the BBC to give yourself the opportunity to kick-start your career in a job you'll love. We're committed to your skills and talent development. You'll learn on-the-job, developing your knowledge and skills in an area that interests you, while working towards your apprenticeship qualification with one of our learning providers.

WHY JOIN THIS SCHEME?
The BBC's reach spans TV, radio, online, and beyond, and our marketing teams make sure every audience knows where to find the stories they love. As a Multi-Channel Marketer apprentice, you'll learn how to plan, create, and deliver campaigns across digital, social, and traditional platforms, helping us connect with millions of people every day. Are you passionate about content, proactive and eager to learn about marketing? If the answer is 'yes' our Multi-Channel Marketer Level 3 Apprenticeship is for you

To find out more about the schemes we offer, you can register to join one of our webinars here.

WHY JOIN THE TEAM?
Roles are on offer for this apprenticeship in this location across several different teams, including:

• TV Social Campaigns: The TV Social Campaigns team are responsible for the creative, campaign and stakeholder management aspects of our social output. They work on a title-by-title basis, delivering a plan for organic social activity for that title which works across available social platforms and formats. They create social assets and write copy, brief more complex assets to Originals and Edit Hub teams and work with the Publishing team to ensure the right content is being delivered on social accounts, working closely with the wider Marketing team and Commissioning to plan campaigns.
• TV Social Planning: The TV Social Planning Team helps set overall team strategy. They produce market insight, conduct performance analysis and manage various projects across the team including training and ways-of-working. They manage the social media output for the Content division, overseeing some of the BBC's largest social accounts, including BBC One and BBC iPlayer. The team is composed of diverse talents, including content producers, video editors, and social strategists. We pride ourselves on being nimble, innovative, and creative. Their primary goal is to help the BBC reach and engage audiences under 35 on social media platforms.

Your Key Responsibilities And Impact
As a Multi-Channel Marketer (MCM26) apprentice, this is brilliant opportunity to learn, grow, and contribute – you will:

• Work with a BBC team to develop and deliver campaigns relevant to that team
• Contribute to the creation of brilliant content which will helps audiences engage with the BBC
• Potentially analyse performance data to see what's working, and help improve future campaigns
• Support the team with scheduling and deliveries of campaigns, ensuring they are kept on track
• Learn tools, techniques and strategies that contribute to world class marketing

You'll study for your industry recognised apprenticeship qualification, learning both on and off the job.  This means you'll spend at least one day a week studying for a Level 3 Multi-Channel Marketer apprenticeship with our learning provider, using its virtual delivery platform.

For more information on the apprenticeship standard you will be studying, please visit this link.

Your Skills And Eligibility
We're interested in your passion for working at the BBC and your enthusiasm for delivering world-class content and operational excellence to our audiences. We're not focused on your qualifications; instead, we look for potential and offer you the opportunity to apply your transferable strengths and experience to work in different ways.

Skills
If you can bring some of these skills and experiences, along with transferable strengths, we'd love to hear from you and encourage you to apply:

• Motivation – We want to see people who are passionate and curious about the BBC's content, and what drives you to build a career in media marketing.
• Creativity – If you are full of fresh ideas and eager to bring new perspectives to our marketing, we are keen to see how you'd bring that spark to the team
• Collaboration – Tell us about your ability to work well with others to reach a common goal.
• Organisation – Hopefully you have a sharp eye for detail and the fundamental organisation needed to keep campaigns on track
• Adaptability – We're looking for candidates with an ability to adapt to changing circumstances and working in uncertain situations

This scheme is aimed at
non-graduates
.
If you have a degree and you're interested in similar roles at the BBC, we recommend applying for jobs at the BBC careers site or having a look at our other apprenticeship schemes.

ELIGIBILITY CRITERIA
To be eligible for an apprenticeship at the BBC, you must:

• Be 18 years old or over by the time the apprenticeship begins in September 2026
• Have lived in the UK continuously for the last 3 years prior to the start of the apprenticeship
• Be legally eligible to work full-time in the UK for the entire duration of the apprenticeship
• Not currently be enrolled in another apprenticeship programme, whether with the BBC or another organisation

To Apply For This Scheme, You Must Also

• Not already hold a qualification in the same subject area (Marketing) at the same or a higher level than this apprenticeship. If you have a Marketing degree (the equivalent of Level 6), or a Marketing qualification at or above Level 3, you are not eligible for this role.
• For candidates under the age of 19 years at the start of the apprenticeship: To complete the apprenticeship, you must have achieved maths and English GCSE at Grade 4/C or above or National 5 (Scotland) at C or Functional Skills Level 2 or equivalent qualification. If you have not achieved these qualifications by the start of your apprenticeship, you will be required to achieve Functional Skills Level 2 before the end of your apprenticeship when you take your end-point assessment.

READY TO APPLY?
Don't leave yourself wondering "what if?" this could be your chance to be part of something exciting. See yourself thriving in this role? Just click 'Apply Now'

You'll create a candidate profile and answer a few questions - no CV or cover letter needed.

If you're eligible, we'll guide you through the next steps of the process and what to expect.

You'll need to live within a commutable distance of where this role is based. Interested in a different location? Check out our other adverts - but please only apply to one.

This is a fixed-term apprenticeship - your contract lasts for the duration of the scheme. Once completed, you'll be supported with career development, employability training, and networking opportunities to help you take your next step - whether that's at the BBC or elsewhere in the industry.

Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Our apprenticeship roles are also subject to you having the require qualifications that we have deemed to be necessary for your role and the requirement of the training provider for your scheme. The offer would be subject to you undergoing and meeting the requirements of a skill scan process with the BBC nominated training provider to determine your eligibility.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.