Senior CRM

1 week ago

Surrey England, United Kingdom Michael Page Full time £40,000 - £60,000 per year

The Senior CRM & Campaign Executive will be responsible for delivering CRM strategies and marketing campaigns to enhance customer engagement and drive business growth. This role requires expertise in CRM, campaign management and a passion for data-driven decision-making.

Client Details

This opportunity is with a medium-sized organisation within the retail industry, recognised for its innovative approach and strong market presence. The company operates in a collaborative environment, offering employees the chance to make a significant impact.

Description

Key Responsibilities:

CRM & Loyalty Support

  • Help manage the day-to-day delivery of CRM campaigns
  • Work with data and segmentation lists to target the right audiences
  • Coordinate content and creative with internal teams and agencies
  • Support on loyalty programme sign-up visibility across locations

Campaign Coordination

  • Assist in delivering seasonal campaigns and promotions
  • Coordinate campaign timelines, assets, and stakeholder approvals
  • Help track performance of promotional activity and campaigns

Email & Communications

  • Support email campaign setup, testing, and scheduling
  • Ensure email content is on-brand, timely, and relevant
  • Collaborate with the team to improve personalisation and engagement

Insights & Reporting

  • Track key metrics like email open rates, click-throughs, and sign-ups
  • Support survey creation and basic reporting using CRM tools
  • Feed insights back into the team to help shape future activity

Centre & Team Support

  • Provide tool-kits and guidance to centre teams for local loyalty activities
  • Be a friendly, go-to contact for basic CRM and loyalty queries

Profile

  • Minimum 5 years CRM experience working in B2C.
  • Detail-oriented and highly organised with strong time management skills.
  • Proactive and eager to learn and develop new skills.
  • Comfortable working with CRM tools, data segmentation, and campaign delivery.
  • Collaborative team player with excellent communication skills.
  • Curious about customer behaviour and driven by insight-led marketing.
  • Able to manage multiple tasks and deadlines in a fast-paced environment.
  • Passionate about delivering great customer experiences and loyalty campaigns.
  • Be a friendly, go-to contact for basic CRM and loyalty queries.

Job Offer

  • Basic Salary: £40,000 - £45,000
  • Generous Employee Discount: 50% in restaurants, 20% in the retailer (increasing with service)
  • Holiday Entitlement: 5.6 weeks (rising to 6.6 weeks with length of service)
  • Annual Bonus: Non-contractual Christmas bonus based on company performance
  • Pension Scheme: Defined Contribution Plan with company contributions
  • Attendance Reward: Extra holiday day for 100% attendance over a financial year
  • Made a Difference (M.A.D) Scheme: Monthly rewards for exceptional contributions
  • Learning & Development: Ongoing training and development opportunities
  • Birthday Benefit: Early finish on your birthday after 6 months; £25 voucher after 2 years
  • Cycle2Work Scheme: Save 25-39% on certain product ranges after 1 year
  • Child's First School Day: Flexible hours to be there for this milestone (after 1 year)
  • Employee Assistance Programme: Access to wellbeing support after 2 years
  • Retirement Benefit: Reduced hours with full pay for final 3 months (after 15 years)

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