Email Marketing Executive

We are looking to recruit a Email Marketing Executive to join our Digital team based in Coventry.

What's the opportunity?

The Email Marketing Executive is responsible for managing end-to-end campaign delivery of promotional, content and transactional journeys. You'll be leveraging our enterprise-level marketing and automation platform, MAPP, to implement and improve Omnichannel experiences through continuous analysis and optimisation

This is a hands-on role for someone who is experienced in data-driven marketing, loves testing and improving customer journeys, and has a creative eye for delivering engaging, on-brand content that drives measurable results. It is a pivotal and cross-functional role working with teams around the business to help solve problems and improve our relationship with customers through direct communication channels.

• Plan, build, and deploy targeted email and CRM campaigns using MAPP
• Manage complex customer journeys and automation workflows, ensuring timely and relevant communications
• Collaborate with creative, digital, and analytics teams to ensure consistent and personalised customer experiences
• Conduct regular performance analysis and produce insightful reporting on engagement, conversion, and ROI
• Implement A/B testing and continuous optimisation initiatives to improve campaign outcomes
• Use customer and behavioural data to enhance segmentation, lifecycle marketing, and retention strategies
• Support the development of new CRM initiatives that drive conversion, NPS and long-term value through loyalty

• Proven experience in email marketing or CRM campaign management
• Hands-on experience using MAPP or another marketing automation platform (e.g. Salesforce, Adobe, Braze, Emarsys)
• Strong understanding of CRM data structures, segmentation, and omnichannel journeys
• Confident analysing data and reporting on campaign performance
• Excellent attention to detail and organisational skills
• Ability to manage multiple projects and deadlines
• Creative thinker with a test-and-learn mindset
• Experience with ecommerce or retail marketing
• Understanding of customer lifecycle strategies
• Basic HTML/CSS skills for email editing
• Familiarity with Google Analytics, Power BI, or similar analytics tools

• 33 days holidays including bank holidays
• Employee benefits platform – access to 100s of high street discounts and more – holiday discounts, gym discounts, cinema discounts, e-vouchers, cashback and more
• Colleague Discount
• Career progression
• Enhanced Maternity, Paternity and Adoption Leave
• Access to our dedicated Employee Assistance Programme – to give you free access to advice and information on a range of topics
• Virtual GP – Access to a GP service 24/7
• Salary finance scheme
• Pension Scheme
• Death in Service
• Life assurance

We are one of the UK's leading sofa specialists, and you can find us on numerous retail parks all over the country.

We have over 100 retail stores, serviced by 9 distribution centres, a Digital Hub based in Coventry and a support centre based in Sunderland. For over a century, ScS has been providing customers with an excellent customer experience, selling beautiful products with outstanding value, quality and choice. Our primary product focus helping customers to create the home they'll love and that's where you come in…

At ScS, we are committed to fostering an inclusive and equitable workplace where everyone feels valued and respected. We believe that diversity in our workforce strengthens our company, sparks innovation, and drives success.

We welcome applications from individuals of all backgrounds, including but not limited to race, ethnicity, gender, age, religion, disability, sexual orientation, and veteran status. Our aim is to create a supportive environment where every team member has the opportunity to reach their full potential and contribute to our shared goals.

If you share our passion for equality and diversity and want to be part of a team that values your unique contributions, we encourage you to apply and join us on our mission to make a difference.

Stage 1: Applied

Stage 2: Review

Stage 3: Interview

Stage 4: Hired