Marketing Executive

3 days ago

Coventry CV BU, United Kingdom Whitefurze Ltd Full time £25,000 - £80,000 per year

Company Overview

We are a privately-owned UK manufacturer of consumer products based in Coventry, West Midlands. Established in 1978, we supply major UK retailers in categories including storage, garden, food storage, and housewares.

Role Overview

We are seeking a Marketing Executive to enhance our marketing efforts and support our growing manufacturing business. You will play a key role in analysing customer, market, and campaign performance data to guide decision-making, identify growth opportunities, and support the launch of new products.

This multifaceted role also involves developing marketing materials, managing social media and website presence, organising events, and contributing to branding and new product development.

Working closely with a small and dynamic team of two, you will help ensure that our marketing activity is evidence-driven, measurable, and effective.

Key Responsibilities

· Analyse customer, market, and sales data to provide actionable insights for campaigns and product launches.

· Support the development of all current and new products, from initial concept through to production and first delivery.

· Monitor and report on the performance of marketing activities across digital and traditional channels.

· Develop engaging marketing and social media content.

· Support the organisation and preparation of sales and marketing materials, including sales literature, presentations, labels, and more.

· Collaborate on advertising, web marketing, PR, and email campaigns, managing large-scale promotions across the marketing mix.

· Assist in organising and attending events and exhibitions to connect with clients and drive sales.

· Conduct research and analysis of market trends and target markets.

· Provide insights on market and competitor information.

· Liaise with other stakeholders within the business.

Candidate Profile

This role is ideal for a passionate marketer who thrives in a customer-focused environment. The right candidate will be hands-on, intuitive, entrepreneurial, and a strong team player. A degree-level education is preferred.

Key Attributes

· Strong understanding of the full marketing mix, including product marketing, brand marketing, events, and digital marketing.

· Familiarity with digital marketing platforms.

· Excellent communication skills, both written and oral, with the ability to present information effectively.

· A positive, can-do attitude and a strong commitment to teamwork.

· Proficiency in Microsoft Office, particularly Excel (intermediate level required).

· Ability to work under pressure and meet tight deadlines.

· Strong planning and organisational skills, with the capacity to manage multiple projects simultaneously.

· Proactive, highly self-motivated, and detail oriented.

· Willingness to travel as needed, including international travel for exhibitions, as well as visits to factories and customers

Benefits

· 25 Days Holiday + Bank Holidays

· Competitive Salary (based on experience)

· Pension Scheme

· Employee Discounts

· Professional Development and Career Growth Opportunities

· Collaborative and Innovative Work Environment

Job Type: Full-time

Pay: From £25,000.00 per year

Benefits:

  • Company pension
  • Store discount

Ability to commute/relocate:

  • Coventry CV5 6BU: reliably commute or plan to relocate before starting work (preferred)

Work Location: In person

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