Advertising Strategist

We are Net Natives

Since 2008 Net Natives have been dedicated to connecting US and UK universities with their future students through creativity, data and technology. Our proprietary AI-powered advertising platform, Akero, predicts and automates student advertising whilst connecting advertising to enrolment.

Our vision? To create opportunity by connecting our partners with every potential student.
Our mission? To set the standard for student marketing excellence, fuelling growth across the full student lifecycle.

By living our ABC Values - Accountable, Brave and Curious - we've built a people-first culture where your voice is heard, your growth is supported and your success is celebrated.

The Role - Advertising Strategist

Salary £30-£35,000

Are you a highly motivated and experienced Advertising Strategist ready to make a global impact? Do you thrive on developing and executing strategies that directly drive client success? We're looking for a key driver of results to lead comprehensive, data-driven advertising strategies designed to attract and engage prospective university students worldwide.

If you're passionate about turning insights into action and leading successful, multi-market campaigns, this is your chance to shine

As our Advertising Strategist, you will be the strategic backbone of client campaigns, owning the full lifecycle from planning to campaign optimisation.

• Strategic Vision: Define and refine target audiences across multiple global markets by conducting deep-dive analysis of demographics, market trends, and competitor activities.
• Ownership & Growth: Design and own comprehensive, data-driven advertising strategies that meet and exceed our client universities' enrollment and growth objectives.
• Collaborative Leadership: Manage and lead multi-channel campaigns, coordinating effectively across different time zones. You'll collaborate seamlessly with cross-functional internal teams (designers, copywriters, biddable media specialists) to develop engaging, market-leading campaigns.
• Client Partnership: Serve as a primary point of contact for clients, building strong relationships, providing strategic guidance on content alignment, and proactively identifying account growth opportunities.
• Insight-Driven Optimisation: Monitor core performance KPI's, produce clear, concise performance reports, and present actionable, insight-led campaign recommendations to drive campaign growth and improvement.

What are we looking for?

We're looking for someone who is ready to hit the ground running and make a measurable difference.

• Strong analytical skills with a proven ability to interpret data and translate it into clear, actionable strategy.
• Excellent communication, presentation, and relationship-building skills. You must be comfortable presenting confidently to clients (virtually and in person).
• Demonstrated ability to manage complex projects and collaborate effectively across multiple teams and time zones.
• Hands-on experience in building ads on search or social channels.
• Up-to-date knowledge of digital trends.
• Bachelor's degree or equivalent.

Desirable

• Understanding of the university landscape, including courses, programs, and admissions processes.
• Proficiency in using key marketing tools and platforms (CRM, email marketing software, analytics tools).

Our recruitment process?

We aim to keep our process clear and efficient:

Phone Screening: Successful candidates of the CV will be invited for a brief conversation to discuss your background and motivations.

Task Assignment: If you progress past the phone screen, we will send you a task to complete.

Final Interview: The last stage involves a formal interview where you'll meet the team, present your task and discuss your skills and potential in more detail.

Why Join Us?

• Be part of a pioneering agency shaping the future of student marketing
• Access world-class training and progression opportunities
• Work with an award-winning AI platform, Akero
• Thrive in a supportive, innovative, people-first culture

Ready to master the core elements of effective digital advertising? Apply today and start your journey with a global team