Senior Paid Media Buyer

7 days ago

Preston, Lancashire, United Kingdom Zachary Daniels Full time £60,000 - £80,000 per year

Senior Paid Media Buyer - E-Commerce |
Preston (Hybrid - 2 days in office) |
£60,000 - £80,000 + Performance Bonus
Represented Exclusively by Zachary Daniels

Zachary Daniels are delighted to be partnering exclusively with an ambitious and fast-growing group of
e-commerce brands
within the fashion and jewellery space. Our client is on an exciting growth journey and now seeks a talented
Senior Paid Media Buyer
to take ownership of paid strategy and performance across Meta, TikTok and Google.

This is a hands-on, data-led role suited to a true performance marketer - someone who loves building, testing, and scaling campaigns, managing significant budgets, and driving profitable growth across multiple online brands. If you live in Ads Manager, speak the language of ROAS and MER, and enjoy blending creativity with data, this could be the perfect next step in your paid media career.

The Role:

As
Senior Paid Media Buyer
, you'll be responsible for managing and scaling ad campaigns across multiple brands and categories. You'll plan and execute paid strategies that deliver real commercial results, balancing creative insight with analytical precision. Working alongside internal brand and creative teams, you'll ensure every campaign is data-backed, targeted, and driving measurable ROI.

You'll take full ownership of budget allocation, campaign optimisation, audience testing, and reporting, working in a fast-moving, growth-focused environment where innovation is encouraged and success is measurable.

Key Responsibilities:

  • Plan, launch and optimise Meta (Facebook/Instagram), TikTok and Google ad campaigns.
  • Manage
    six-figure monthly budgets
    , focusing on ROAS, MER, and CAC.
  • Test audiences, creative variations, and campaign structures to identify scalable opportunities.
  • Partner with creative teams to deliver high-performing, on-brand ad content.
  • Analyse daily data to identify performance insights and implement improvements.
  • Report on KPIs including ROAS, CPA, CTR, AOV and Conversion Rate.
  • Use tracking tools such as
    Triple Whale
    ,
    Northbeam
    and
    Motion App
    to ensure accurate attribution.
  • Maintain a structured testing framework across acquisition, retargeting and retention funnels.
  • Stay ahead of platform updates, new features, and emerging paid media trends.

About You:

  • 3+ years' hands-on paid media experience in e-commerce.
  • Proven success managing £50K+ monthly ad spend profitably.
  • Deep understanding of e-commerce metrics, funnels and data-led optimisation.
  • Experience with Shopify, Meta Business Manager, TikTok Ads Manager and Google Ads.
  • Confident in data analysis and attribution tracking.
  • Highly organised, proactive and commercially minded.

What's on Offer?

As
Senior Paid Media Buyer
, you'll join a fast-paced, creative and data-driven environment where you can directly shape performance and growth.

  • Competitive salary
    £60K-£80K DOE + bonus
    .
  • Hybrid working - 2 days in Preston office.
  • Opportunity to work across multiple dynamic e-commerce brands.
  • High-growth, collaborative culture with real impact potential.

If you're a passionate
Senior Paid Media Buyer
ready to take ownership of strategy, scale budgets and drive results across thriving online brands, we'd love to hear from you.

BBBH34896

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