General Sales Manager
1 week ago
General Sales Manager - Sycamore BMW
Job Purpose:
To strategically achieve, and strive to exceed all set franchise objectives, by developing a highly professional and motivates sales team. To work closely with the Head of Business to achieve maximum profitability from driving all sales opportunities. To work effectively with the dealership team to ensure industry leading standards of customer excellence are achieved and maintained at all times.
Line Responsibility
To: Head of Business
For: New Car Sales Manager, Used Car Sales Manager, Administration & Data Manager, Senior Transaction Manager.
Key responsibilities & accountabilities
- To achieve, all set franchise objectives and centre standards, including New and Used Volumes, Financial Objectives and Insurance and Finance Penetration Objectives and other objectives set by the Head of Business.
- To manage and support their direct reports to ensure maximum profitability is achieved from vehicle, accessory and other product sales.
- To ensure all company policy and processes are being implemented and maintained across the departments as set by the Head of Business and wider Group
- To Implement and manage a robust lead management process. Focussing on Activity KPIs, NC1 and Demo Conversion.
- To work effectively within the dealership team to ensure industry-leading standards of customer care and satisfaction at all times.
- To remain compliant with the requirements set out by the FCA in relation to finance and insurance products, ensuring customers are always treated fairly.
- Create marketing plans with the marketing resource to ensure we have a consistent volume of conquest and loyal customers entering the business. Ensure that these marketing plans fall in line with manufacturer national and franchise standard objectives.
People Management responsibilities
- Maintain a highly competent team by recruiting, inducting, coaching and developing employees
- Responsible for the development of all employees within the team including identifying development gaps and working with the Department Manager and the HR department to define methods to fulfil the training needs
- Provide direct reports with constructive, regular feedback and development Effective and appropriate management of any performance and conduct issues that arise within the department in line with company policy, seeking guidance from the HR department.
- Management of holiday allocations within the department to meet with company guidelines
Health & Safety
Responsibility to ensure that they have studied all relevant health & safety information and are aware of and working to appropriate company safe systems of work and procedures. The application of some safety procedures may vary slightly depending on the group of people involved or the environment they work in.
Person Specification
Knowledge & Experience:
- At least two years' experience of successfully managing a sales team within the Premium Automotive sector.
- A full understanding of all relevant KPI's within an automotive retail sales environment
Skills and Abilities:
- Excellent communication skills across all levels and through various mediums
- Self-motivated, dynamic and able to motivate others
- Strong organisation skills, including delegation and time management
- Highly customer focussed and belief in the customer being central to the business
- Forward planning and strategic thinking skills
- Able to problem solve decisively and under pressure
- Strong commercial acumen
- Positive, resilient and tenacious mindset
- Full, valid UK driving licence
Key Performance Areas
Operating Controls
Achieve all sales objectives, KPI's and standards by maximising opportunities with every customer within the showroom, on the vehicle display, and on the telephone. Comply with the centre standards for each vehicle preparation and display, ensuring that centre standards are consistent daily. Ensure the teams accuracy and timely completion of administration and operational tasks. Strive to achieve a consistently high level of customer satisfaction through outstanding personal and professional conduct.
Communication
Develop and maintain professional and positive working relationships with Company colleagues, customers, suppliers and external representatives, where appropriate. Hold a planned consistent sales meeting daily ensuring that Lead Management reviews are completed and 1-1 Reviews are completed monthly.
Policies and Practices
Ensure all customers and visitors are greeted promptly, courteously, and professionally. Ensure all environmental, Health & Safety and other Company policies and practices are strictly adhered to, operating within the law at all times.
Personal Criteria
Display a positive attitude, supporting the Company's reputation for excellence through high standards of personal behaviour, including appropriate dress code. Assess own performance and effectiveness and undertake personal development activities.
Salary: Competitive – with bonus and commission
Work Pattern – Monday to Friday with some weekend work.
Benefits
- 25 days holiday rising to 28 after three years' service
- Company Car
- Discounts across all Group
- Bespoke training
- On site parking
Location – On site
Job Type: Full-time
Benefits:
- Company pension
- Employee discount
- On-site parking
- Store discount
Work Location: In person
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