Lead Business Analyst

Who We Are
CreateFuture is fast becoming the UK's most recognisable digital consultancy, with years of experience building digital products and services for major organisations whilst putting our people first. We have offices in the centre of Edinburgh, Leeds, Manchester, and London as well as remote employees located throughout the country.

We are a team of creators - whether that's code, project plans, go to market strategies, culture initiatives, marketing campaigns, large language models or people policies. And together, with our clients, we create the future. This has seen us collaborate and partner across a multitude of industries and sectors, with the likes of PayPal, adidas, Natwest, FanDuel and Money Saving Expert, to name just a few.

Our reputation as a partner determined to deliver high-quality, robust and thoughtful products has enabled us to scale to over 500 people in the last couple of years, and it is our amazing people - along with the safe, supportive and friendly culture we have built - that makes CreateFuture a great place to work. Don't just take our word for it though, we have been recognised by Best Workplaces UK multiple years in a row - across a number of categories - and our employee exit rate is astonishingly low.

Join us on our journey… Let's create something awesome, together, today.
About The Role And Team
As a Lead Business Analyst in the Build team, you play a key role in shaping some of our most complex and high-impact product-led and technical projects. You bring extensive experience, strategic thinking, and strong technical comprehension across system architecture, data flows, and integration patterns to guide projects to successful outcomes. Equally important, you'll support and develop an amazing team of talented Business Analysts, helping them thrive and grow within their roles at CreateFuture.

You build trusted, collaborative relationships across the business and with our clients, always striving to do what's right for their business. You're skilled at navigating challenges and sensitive situations with timely, transparent communication and a strong grounding in best practices. Your leadership, both within your team and across projects, fosters a culture of openness, constructive feedback, and continuous, supported learning. Clients value the insight you bring, not just for delivering outcomes, but for upskilling their teams and helping them unlock greater value.

What You'll Be Doing

• Shape and lead complex, high-value client projects, guiding cross-functional teams and stakeholders from discovery through to delivery. You'll be the technical bridge between intricate business needs and complex system architectures, ensuring solutions are impactful, valuable, and technically sound.
• Act as a trusted strategic partner, offering insight, challenge, and best-practice thinking to support client decision-making and transformation goals.
• Translate business and customer needs into clear, actionable functional and non-functional requirements, including the contribution to API specifications, data mapping, and detailed process flows, using a mix of stakeholder engagement, analysis techniques, and system thinking.
• Own and manage project backlogs sometimes across multiple workstreams, removing waste and aligning priorities with client goals, delivery constraints, critical technical dependencies to ensure smooth and valuable progress.
• Collaborate closely with product, design, engineering, and delivery teams, ensuring shared understanding and enabling effective delivery outcomes. You're at ease critically reviewing and providing constructive feedback on technical designs, architectural blueprints, and data models.
• Bring domain and industry awareness into client work, connecting broader trends to client challenges and unlocking new opportunities.
• Define and track success measures for BA deliverables, ensuring alignment to business and user outcomes and continuously improving based on feedback.Support pre-sales efforts by helping shape proposals, estimates, and solutions that align with client needs and showcase our BA capability.

What We'll Offer You
At CreateFuture, we challenge ourselves to go beyond the obvious and we care deeply about our craft and customers. With us, you'll have ambitious projects to sink your teeth into and plenty of opportunities to learn and grow. You'll be part of our safe, supportive and friendly culture - that looks after you - and join our team of genuinely great people.

Our Benefits Include

• Total 35 days holiday (we have flexible bank holidays)
• Comprehensive private medical insurance
• Enhanced parental and adoption leave
• Pension - matched up to 5%

View our complete list of benefits here.

As this is a hybrid role, we're looking for people within a commuting distance of our hub locations (
Edinburgh/Leeds/Manchester/London)
and who are flexible to travel to client sites and CreateFuture regional offices. We are very flexible and trust you to manage your own schedule to balance face-to-face time with clients, colleagues and working from home.

We create and reinforce a culture that rewards employees' impact, not just activity. We trust our employees to work autonomously and promote ownership across all levels.

Next Steps
Our Talent team aims to respond to all applications within a reasonable timeframe, regardless of whether or not we progress your application.

Our Interview Process

• 30-minute call with one of our Talent Acquisition Team.
• 1-hour competency-based interview
• Take Home Task & Review
• 60-minute values-led interview.

Our interview process is designed as an opportunity both for our interviewers to learn about your expertise, interests and motivations and for you to gain insights into the role, team and business as a whole, so throughout the process, you'll meet a few people from our team as well as others from across the business to help you get a well-rounded view of the role and life at CreateFuture.

We believe that representative teams made up of people with different backgrounds, skills, and points of view help us build the best workplace possible, and enable us to create genuinely innovative, broadly useful products.