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Senior Marketing Executive

2 weeks ago

City of Westminster, Greater London, United Kingdom Hanson Wade Group Full time £35,000 - £37,000

We're looking for a highly analytical, commercially minded, enthusiastic and ambitious marketer to join our ever-growing team.

If you're ready for the next step in your marketing career at a company with a genuine track record of career progression as well as unrivalled training and development – this is the one for you.

The role:

You will create and deliver effective marketing campaigns for a full complement of events supported by the Marketing Assistant team. Specifically, this involves:

  • Managing data research process with key stakeholders to target the right audience
  • Detailed campaign analysis to identify key levers
  • Effective email marketing, copywriting, data segmentation and use
  • Leveraging affiliate marketing through speakers, sponsors, media partners and associations
  • Implementing a social media strategy and management
  • Autonomy over marketing budget allocation at event level, with manager's support
  • Attending weekly project team meetings
  • Delegation of core tasks to the Marketing Assistant team

A successful candidate will be able to demonstrate:

  • 1+ years' marketing experience
  • Experience in marketing conferences or exhibitions
  • Ability to fulfil marketing plans autonomously, with guidance from your manager
  • Effective time management and prioritisation of short and long-term projects
  • Strong written communication skills
  • Ability to apply copywriting principles to external marketing communications
  • Ability to conduct basic data analysis to inform the direction of the marketing campaign
  • Ability to provide manager and project teams with detailed feedback
  • Excitement about driving commercial results through marketing
  • Understand the mission and values of the department and organisation
  • Experience of the following desired (but not required): Salesforce, Marketo, Google Analytics, Google Ads, LinkedIn Ads

In return we offer:

  • A company culture that values transparency, fairness, collaboration and support 
  • The opportunity to deliver and build on your core marketing skills with full autonomy over your marketing campaigns and results
  • An ongoing training programme focused on personal development, including access to training with external providers
  • Quarterly reviews to discuss progression opportunities
  • Hybrid working - 1 mandated in-office day and the rest of the week you
    choose where you would like to work
  • Private health and life insurance
  • Comprehensive benefits package, including pension, access to our Wader Hub benefits platform , and more.

Please note: we cannot provide visa sponsorship for this role.

Salary: £35,000 - £37,000 + profit share (£37,000 - £40,000 OTE)