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Sales Director

2 weeks ago

Glasgow, Glasgow City, United Kingdom Rotagap Full time £75,000 - £85,000 per year

Sales Director (Tech-Enabled Workforce Solutions)

Location:
UK-based (Glasgow preferred, hybrid possible)

Reports to:
Managing Director

Salary: £75-85k + Bonus

About Rotagap

Rotagap helps healthcare organisations fill gaps in their rota more efficiently by maximising internal fill and managing agency supply - as a neutral vendor in one unified platform. As demand for workforce optimisation continues to grow across health and social care, we're scaling rapidly and entering a new commercial phase focused on expansion, revenue growth, and building a high-performance sales engine

That's where
you
come in.

The Opportunity

We're hiring a hands-on, driven
Sales Director
to take full ownership of our commercial growth strategy while remaining actively involved in generating and closing new business. This is a pivotal leadership role were your ideas and energy will directly influence the company's success and long-term market position.

You'll shape our go-to-market direction, lead high-value sales activity, and build the structures and processes needed for sustainable commercial growth while leading from the front.

This is not a "strategy-only" role - it's ideal for a sales leader who enjoys being in the market, winning business personally, and building repeatable sales momentum.

Key Responsibilities

1. Sales Leadership & Execution

  • Take ownership of new business generation across target sectors and accounts.
  • Personally lead outbound outreach, discovery calls, demos, proposals, and negotiations.
  • Build and manage a high-quality, qualified pipeline using a data-driven approach.
  • Deliver against quarterly and annual revenue targets.
  • Develop and implement a structured sales process, including CRM discipline, forecasting, and performance tracking.

2. Market Development & Go-to-Market

  • Identify and prioritise target markets and customer segments based on demand, readiness, and ROI potential.
  • Build trusted relationships with decision-makers - from operational leaders to senior executives.
  • Position the company's value proposition clearly around efficiency, compliance, and workforce optimisation.
  • Gather market and customer feedback to shape pricing, packaging, and product enhancements.

3. Partnership & Collaboration

  • Collaborate closely with the MD and Product/Tech teams to ensure customer needs are reflected in roadmap priorities.
  • Partner with marketing to strengthen demand generation, content, and event strategy.
  • Work with Customer Success to ensure smooth handover and strong retention post-sale.

4. Sales Structure & Team Development

  • Over time, help define the future sales team structure and recruitment priorities.
  • Coach and mentor junior team members or internal sellers to improve conversion and consistency.
  • Introduce best practices around pipeline management, objection handling, and value-based selling.

5. Performance & Reporting

  • Maintain clear weekly, monthly, and quarterly reporting on pipeline, forecast, and wins.
  • Build a metrics-driven rhythm - focused on both activity and outcomes.
  • Review performance regularly with leadership and recommend improvements to process, pricing, or proposition.

Person Specification

Must-Have Experience & Skills

  • Proven track record of selling SaaS, technology-enabled, or workforce management solutions (ideally within healthcare and/or social care).
  • Comfortable personally generating, nurturing, and closing mid- to enterprise-level deals.
  • Experience working in or alongside recruitment, staffing, or workforce management environments.
  • Skilled in value-based selling - able to communicate ROI, efficiency gains, and compliance benefits.
  • Entrepreneurial, energetic, and highly self-motivated; thrives in fast-moving, growing businesses.
  • Data-driven and structured - familiar with CRM usage, pipeline forecasting, and reporting.
  • Excellent communicator - credible with both operational and C-suite buyers.

Desirable Experience & Skills

  • Experience introducing a new product or SaaS platform to market.
  • Exposure to vendor-neutral, rostering, or training/compliance management solutions – with a focus on healthcare.
  • Experience building or leading small sales teams.
  • Understanding of public sector procurement or frameworks (NHS, local authorities, etc.).
  • Track record of exceeding six-figure personal or team revenue targets.

The Ideal Candidate

You're a natural hunter with the commercial sharpness of a dealmaker and the discipline of a builder. You love winning business, but you're equally motivated by creating the systems and rhythms that make sales repeatable.

You combine energy, credibility, and practical intelligence - able to open doors, close deals, and shape a commercial function that scales. You'll thrive in a setting where success is visible, fast-paced, and rewarded.