SDR Manager

Hi we're Genio. We create beautifully simple learning tools that boost knowledge, skills, and confidence.

• We're a SaaS scale up and one of the fastest growing tech companies in the North.
• There's 100+ of us around the UK with our HQ in Leeds.
• Our software is award-winning and used by 100,000s of students at over 800 universities & colleges worldwide.
• We're growing so we can achieve our mission to support 1 million students to become better learners by 2026.

Join Our Team as an SDR Team Lead at Genio

We're looking for an experienced and motivated Team Lead to join our growing Sales team. In this role, you'll lead from the front—coaching and supporting our vibrant Sales Development Representatives to uncover new opportunities and spark conversations that convert.

Our SDR team is a group of driven and resilient career starters who love to work hard, achieve great results, and have fun. We're searching for a leader who can coach and develop them every step of the way, keeping spirits high and ensuring we hit our goals.You'll be responsible for driving outbound success through smart targeting, creative prospecting, and close collaboration with both our Growth Marketing and Account Executive teams. If you're someone who thrives in a fast-paced environment, loves developing people, and knows how to balance quality with pace—this could be the role for you.

Meet the team:

At Genio, our Sales team is made up of three closely connected functions that work together to drive growth and impact in the North American Higher Education market:

• *Our Account Executive team*
  includes three Account Executives and one Senior Account Executive, focused on converting qualified opportunities into long-term partnerships.
• *Our Account Management team*
  supports and grows those relationships, made up of 2 Account Managers.
• *Our Sales Development team*
  is where the journey begins, with five SDRs generating and qualifying new leads.

The team is led by our Sales Manager, Izzy, and works in close partnership with Marketing and other teams across the business.

What you'll be doing:

• *Prospecting & Lead Generation :*
  You'll lead by example—engaging with prospects through inbound qualification and outbound outreach, primarily in the North American Higher Ed space. You'll nurture leads and pass qualified opportunities to the AE team.
• *Team Coaching & Development:*
  You'll support your team's growth through regular training, 1:1s, and call feedback, helping them sharpen their skills and stay motivated.
• *Performance & Reporting:*
  You'll monitor key metrics, keep HubSpot reports up-to-date, and use data to guide team focus and performance improvements.
• *Collaboration & Strategy:*
  Working closely with Sales, Growth Marketing and AEs, you'll shape outreach strategies, influence lead generation campaigns, and share insight that drives results.
• *Process & Team Growth:*
  You'll refine our sales playbook, contribute to hiring decisions, and help build a high-performing, collaborative SDR team.

About you:

We're looking for someone with:

• At least 2 years of proven success hitting sales targets, with a drive to find better, more efficient ways of working.
• At least 1 year of proven experience of successfully leading a Sales team and achieving goals.
• Exceptional communication, listening, and interpersonal skills—you build rapport easily and lead with empathy.
• A self-motivated attitude, strong organisational skills, and the ability to balance multiple responsibilities confidently.
• Experience leading projects or initiatives, with a focus on achieving outcomes and rallying others around a goal.
• A proactive mindset—constantly looking for ways to help the team improve, aligned with broader sales goals.
• The ability to create a positive, inclusive working environment built on trust, encouragement, and collaboration.

Preferable but not essential:

• Familiarity with the North American Higher Education market.
• Hands-on experience using HubSpot or a similar CRM.

Salary and benefits:

Up to £38,000 per annum plus uncapped commission.

33 days annual leave (Inclusive of bank holidays)

3 gifted days off at Christmas

Generous individual learning and training allowance

Truly flexible hours to suit when you work best

Full home working set up and beautiful collaborative office space

Nomad working policy with family travel insurance

Enhanced 26 weeks maternity and 4 weeks paternity (fully paid)

Health cash plan (from glasses to massages)

6% employer pension contribution

Location:

We have a beautiful office space in Leeds and we love it when we get together to collaborate in person. We typically operate a hybrid way of working, and for the successful candidate for this role, we would expect you to be in the office at least once a week.

For remote workers, we would expect you to travel to our Leeds office on a monthly basis, with your travel costs being covered by Genio. There may be a requirement in your first few months to travel more frequently than this, but this is something we can explain further in the recruitment process.

If you have any questions before you apply please reach out to

What to expect next:

We'll review your application and provide a response within 1 week. Even if it's not the news you'd hoped for, we appreciate it's good to know either way.

If we invite you to meet with us for interview, here's an overview of what the process will look like:

1. Screening interview with someone in our Recruitment team (30 minutes).
2. First stage interview with the hiring manager and another Genio colleague (1 hour).
3. Final stage interview which includes a 1 hour culture and values interview, plus a 30 minute task. You will be meeting with the hiring manager and one of the Executive Team.

Ahead of your interview you will receive a confirmation email outlining who you'll be meeting and when, anything you'll need to prepare in advance and any resources we think you might find helpful.

Interested in learning more about a career at Genio?

Here are a few further resources:

About Genio

Working at Genio Blog

The Genio Study Tool

Spotlight working at Genio as a CSM

Not quite the right role for you however you'd love to be a part of Genio's journey?

Let's connect Reach out to and we'll add you to our network, to keep you updated with any future opportunities we think you might be interested in.

Applicant Privacy Notice

We think it's important that you understand how we use and handle your personal information, so here's a link to our privacy notice. By submitting your application, you're confirming that you've read and understood this notice.

About Us

At Genio we envision a world where every person has the tools and confidence to expand what's possible through learning. We believe this happens when you equip, empower, and encourage learners with courses to develop study skills, and tools that put knowledge into action, unlocking better learning.

We think carefully about how people learn, and we're equally thoughtful about how we work. We seek meaningful impact at scale by helping individuals unlock more of their potential and by learning continuously ourselves.

If you're driven by empowering individuals to reach their full potential through learning, you could be exactly who we're looking for. Check out our live roles below.