Consumer Protection and Advertising Manager

4 hours ago


Leeds, Leeds, United Kingdom Asda Full time
Job TitleConsumer Protection and Advertising Manager
LocationAsda House
Employment TypeFull time
Contract TypePermanent
Hours Per Week37.5
Salary

Competitive salary plus benefits


CategoryPublic Relations and Communications
Closing Date9 November 2025

Find your Role"

Are you ready to add value in a fast-paced commercial environment where you will be providing advertising and consumer protection compliance advice in an innovative, competitive and rapidly expanding business? As a Manager in the Legal & Compliance team you will be responsible for the effective delivery of the Marketing Compliance and Consumer Protection programme through reviewing and advising on marketing; policy, process and guidance writing. This role requires ability to work at pace and prioritise workload whilst demonstrating strong problem solving and critical thinking skills to support business initiatives whilst managing risk.

Ideally you will either be an experienced: Marketing/Advertising/Communications Manager with expert knowledge of marketing legislation and Advertising Codes or a legal expert with extensive marketing/consumer protection experience. 

You will:

  • Provide solutions-focused legal advice across all Asda and George advertising and communications
  • Review and sign-off promotional materials in line with relevant legislation, guidance and the Advertising Codes
  • Support business partners within the trading and marketing functions (including brand and ecommerce) by identifying and explaining any legal risks and supporting them to navigate such risks to enable the development of compelling advertising campaigns
  • Mitigate potential issues concerning intellectual property, reputational and regulatory risk
  • Be responsible for creating, publishing and updating policy, procedure and guidance documents across all areas of Consumer Protection and Advertising
  • Build solid relationships with and coach colleagues across the business
  • Develop and maintain relationships with relevant external contacts (e.g. Government organisations, regulatory bodies, trade & industry associations etc.)
  • Be responsible for leading, developing and mentoring junior legal colleagues in the team
  • Support and draft our responses to Advertising Standards Authority complaints through investigation, correction and root cause analysis
  • Positively identify and mitigate risk by working cross-functionally and providing timely input
  • Support on the production and delivery of training to upskill business partners as required

"Let's find out about you"

  • Knowledge of the consumer regulatory environment and appreciation of consumer protection legislation as well as the CAP/BCAP Codes for advertising
  • The ability to risk assess and think innovatively within a retail environment
  • Sound judgment, values and integrity
  • Strong problem solving and critical thinking skills to support business initiatives whilst managing risk
  • Effective communication and influencing skills
  • High standard of accuracy and ability to see the detail as well as the bigger picture
  • Ability to translate complex ideas into a simple form
  • Commercial awareness, initiative and a practical, common-sense approach
  • Excellent organisation skills with ability to prioritise workload according to business needs
  • Great interpersonal skills with a high degree of curiosity and a get up and go attitude

Everything you'll love

To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices. Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.

You will also get an excellent benefits package including:

  • Discretionary company bonus

  • Company pension up to 7% matched

  • Company Car allowance of £5,

  • 15% colleague discount in store and online

  • Free access to wellbeing services such as Stream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas

  • Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated

  • Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.

We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves



  • Leeds, Leeds, United Kingdom Asda Full time

    Job TitleConsumer Protection and Advertising ManagerLocationAsda HouseEmployment TypeFull timeContract TypePermanentHours Per Week37.5SalaryCompetitive salary plus benefitsCategoryPublic Relations and CommunicationsClosing Date30 October 2025Find your Role"Are you ready to add value in a fast-paced commercial environment where you will be providing...


  • Leeds, Leeds, United Kingdom Asda Full time

    Job TitleConsumer Protection and Advertising ManagerLocationAsda HouseEmployment TypeFull timeContract TypePermanentHours Per Week37.5SalaryCompetitive salary plus benefitsCategoryPublic Relations and CommunicationsClosing Date30 October 2025Find your Role"Are you ready to add value in a fast-paced commercial environment where you will be providing...


  • Leeds, Leeds, United Kingdom SHIFT - The Amazon Experts Full time

    Paid Advertising Analyst:The Company:SHIFT was launched in 2019 with the goal of becoming the most highly regarded and reputable Amazon agency globally.Since launch we have grown to a team of 40 retail and marketing experts who manage brands end-to-end on Amazon.We work in partnership with some of the world's most exciting and recognisable brands across a...


  • Leeds, Leeds, United Kingdom Hisense UK Full time

    About the RoleDepartment: Go-To-Market (GTM)Responsible Products: Soundbar & Audio, Laser TV and Gaming MonitorWe are seeking a highly motivated and detail-driven individual with a genuine interest in cutting-edge technology. In this role, you will sit at the heart of our GTM team, taking ownership of some of our most exciting and fast-growing product...

  • Senior Product

    6 hours ago


    Leeds, Leeds, United Kingdom Consumer Hub Full time

    Go on, treat yourself…We're recruiting on the lookout for a Product Innovation Manager(12-Month FTC) to join one of the UK's most iconic FMCG businesses - the kind that's been quietly shaping tea breaks, birthdays and Friday nights for decades.You'll be responsible for shaping the future of a much-loved cake portfolio, building a pipeline of insight-led...

  • Senior Product

    2 hours ago


    Leeds, Leeds, United Kingdom Consumer Hub Full time

    Go on, treat yourself…We're recruiting on the lookout for a Senior Product Innovation Manager (12-Month FTC) to join one of the UK's most iconic FMCG businesses - the kind that's been quietly shaping tea breaks, birthdays and Friday nights for decades.You'll be responsible for shaping the future of a much-loved cake portfolio, building a pipeline of...


  • Leeds, Leeds, United Kingdom Consumer Hub Full time

    Huge brand. Wanna help decide what they do next?Our client is a household name in pizzas and sweet treats, and they're on the lookout for a Customer Demand Manager to become the beating heart of their frozen pizza operations. Simply, this role is all about world-class forecasting.Take charge of a small but mighty team of demand planners and help them grow...


  • Leeds, Leeds, United Kingdom Asda Full time £40,000 - £60,000 per year

    Job TitleConsumer Press Office ManagerLocationAsda HouseEmployment TypeFull timeContract TypePermanentHours Per Week37.5SalaryCompetitive salary plus benefitsCategoryPublic Relations and CommunicationsClosing Date14 November 2025Do you have a strong background in consumer PR and are looking for an exciting opportunity to join the PR team for one of the UK's...


  • Leeds, Leeds, United Kingdom Flutter Entertainment Full time

    Privacy & Data Protection ManagerJob Title – Privacy & Data Protection ManagerLocation – London/Leeds/Dublin/MaltaHybrid working – 2 days in the office (Dublin Only)PermanentAbout Flutter:Flutter consists of two commercial divisions (FanDuel and International) and our central Flutter Functions; COO, Finance & Legal. Here in Flutter Functions we work...


  • Leeds, Leeds, United Kingdom targetjobs UK Full time

    Duration– 2 yearsSalary– £42,000 + fantastic benefitsLocations– Edinburgh, Manchester, Leeds, London, Bristol. Hybrid working: min two office days a week.Qualifications – CIMA Qualification Opportunity, Plus Structured Training And Development.Where customer insight meets big impactConsumer banking is changing fast – and we want grads who can...