Marketing Director

2 days ago

Leeds, Leeds, United Kingdom Drayton Full time

This is a rare opportunity to take full ownership of a multi-channel marketing strategy, shape the evolution of a rapidly scaling lifestyle brand, and directly influence international expansion.

Our client is fast-growing consumer brand, operating at the intersection of e-commerce, wellness and lifestyle, is searching for a dynamic Marketing Director to lead the next phase of its growth journey. You'll join a high-energy, founder-led business with big ambitions, a strong digital customer base, and an appetite for bold, creative marketing.

As Marketing Director, you will own the brand's global marketing agenda—driving e-commerce performance, elevating brand visibility, and building a world-class customer experience. With a multi-million budget, you'll shape a distinctive, modern brand that resonates across markets and channels.

You'll lead a talented in-house team and a network of agency partners to deliver exceptional, data-led results.

Key Responsibilities

  • Deliver a high-impact, scalable marketing strategy aligned to ambitious growth targets.
  • Own the e-commerce P&L, accelerating acquisition, retention and subscription growth.
  • Lead paid performance channels (Meta, Google, TikTok, Amazon, affiliates) with a sharp focus on ROI.
  • Build a consistent and compelling brand presence across all touchpoints—digital, retail, content, experiential, influencer partnerships and more.
  • Develop and execute breakthrough brand campaigns to drive penetration and market awareness.
  • Strengthen analytics, attribution, conversion rate optimisation, and marketing reporting.
  • Mentor and scale the marketing team while driving best practices across all functions.
  • Collaborate closely with Sales, Product, Operations and Finance to deliver unified commercial results.

About You

You're an energetic, commercially minded marketer with deep experience in e-commerce and brand building. You thrive in fast-paced, entrepreneurial environments and know how to pair creativity with data to deliver outsized results.

You will bring:

  • 10+ years' experience in senior marketing roles, including leadership at Head of Marketing/Marketing Director level.
  • Significant experience scaling D2C/e-commerce brands—ideally in FMCG, wellness, nutrition, drinks or related sectors.
  • Proven success building international brands and delivering high-growth marketing strategies.
  • Hands-on performance marketing expertise and confidence managing multi-million-pound budgets.
  • Strong leadership capability and a collaborative, proactive mindset.
  • A balance of strategic vision and operational capability.

What Success Looks Like

Within 12 months, you'll have delivered substantial e-commerce growth, strengthened brand direction, increased ROAS, enhanced customer lifetime value, and established a marketing function operating at world-class standard.

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