Director of Social

2 weeks ago

Leeds, Leeds, United Kingdom Audience Collective Full time £60,000 - £75,000

Director of Social & Influencer

Leeds – Hybrid 

£60,000–£75,000 depending on experience + benefits

About Ponderosa

Ponderosa is a brand and communications agency that helps ambitious brands grow through powerful ideas and meaningful connections. We bring together strategy, creativity, and digital expertise to deliver work that moves audiences and drives measurable results.

As part of the Audience Collective, a group of specialist marketing agencies, we combine deep expertise in our disciplines with the shared ambition to think differently and deliver more value for clients. The collective model gives our people the opportunity to collaborate across creative, media, research, and digital performance, offering a broader perspective and greater impact.

The Opportunity

We're looking for a senior social leader to join us as Social & Influencer Director at Ponderosa. This is a board-level role with the scope to shape our agency, lead an ambitious team, and set the direction for how we deliver best-in-class social and influencer work.

You'll have the freedom to define the vision, drive innovation, and influence how brands show up in culture. It's an opportunity to build something lasting — for our clients, our people, and the Audience Collective network.

What You'll Do

  • Set the vision: Define and lead the long-term strategy for social and influencer at Ponderosa, aligning creative, commercial, and cultural thinking.
  • Drive strategic excellence: Build and embed a culture of strategic rigour — from content and influencer planning through to measurement and performance.
  • Deliver impact: Lead strategy and creative direction for major clients, acting as senior counsel and ensuring our work moves audiences and drives measurable results.
  • Lead new business: Partner with the Group Growth Director on pitches and showcase our social and influencer expertise to win new opportunities.
  • Grow the function: Own the P&L, develop new revenue streams, and strengthen client relationships.
  • Lead the team: Mentor, inspire, and develop a 10-strong team, building future leaders and creating a supportive, high-performance culture.
  • Champion integration: Embed social and influencer thinking across creative, media, PR, and comms.
  • Protect brands: Ensure governance, compliance, and brand safety across all activity.

About You

  • Senior-level agency experience across social and influencer marketing — covering paid, organic, and creator-led campaigns.
  • Proven success in scaling teams and delivering revenue growth (£1m+).
  • Experienced in strategic development within client accounts and new business environments.
  • A natural client partner — confident, commercial, and trusted by senior stakeholders for your strategic and creative counsel.
  • A collaborative leader who thrives in a fast-paced, ambitious environment.
  • Comfortable with budgets, forecasting, and P&L ownership.
  • Track record of leading teams of 10+ with a people-first approach.
  • A trusted voice at board and C-suite level.

Why Join Us

  • Influence at board level: Shape the future of the agency and our social and influencer capability.
  • Ambitious clients: Work with leading brands across multiple sectors.
  • Collaborative culture: We're values-led, people-first, and proud of our supportive culture.
  • Be part of something bigger: Collaborate across the Audience Collective network to share insight and innovation.
  • Flexibility: Hybrid working, typically Tuesday to Thursday in our Leeds office.
  • Benefits: Competitive holiday allowance, 9-day fortnight option, wellbeing initiatives, and regular learning opportunities.

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