Head of Online Marketing

2 weeks ago

East Goscote, United Kingdom Alfen Full time

Head of Online MarketingBelow, you will find a complete breakdown of everything required of potential candidates, as well as how to apply Good luck.This role is a strategic leadership position at the heart of a premium consumer brand’s digital growth journey. You will take full ownership of Amazon operations across Vendor Central and Seller Central, driving sales, shaping strategy, and leading a talented team to deliver exceptional results.What You’ll Be DoingAmazon Strategy & GrowthOwn the end-to-end Amazon strategy, scaling revenue and margin across Vendor Central and Seller Central.Monitor trends, competitor activity, and category data to uncover opportunities.Report on KPIs – traffic, conversion, sales performance, and ad ROI – with precision and insight.Oversee 2,500+ SKUs ensuring every listing is accurate, optimised, and compliant.Launch new products effectively while managing discontinuations.Partner with content and design teams to ensure images, copy, and A+ content are world-class.Lead and mentor a specialist team covering listings, stock accuracy, and operations.Collaborate with logistics, finance, and marketing for seamless execution.Elevate capability through training and process improvement.Operational & Commercial ExcellenceEnsure Vendor Central runs smoothly – from POs to chargebacks.Build and scale Seller Central infrastructure, FBA/FBM, and fulfilment workflows.Own stock management, demand forecasting, and promotional execution.Take full control of Amazon Advertising strategy across Sponsored Products, Brands, and beyond.Deliver high-ROI campaigns for peak events like Prime Day and Black Friday.Continuously optimise campaigns for efficiency and growth.Compliance & Brand ProtectionSafeguard brand presence against unauthorised sellers.Stay ahead of Amazon’s evolving policies, algorithms, and fee structures.What We’re Looking For 5+ years’ hands‑on Amazon experience (Vendor & Seller Central). Proven track record of scaling sales and profitability in Amazon environments. Strong commercial acumen – from contribution margin to promotional mechanics. Experience managing large catalogues (1,000+ SKUs). Confident in Amazon Advertising Console, Brand Registry, Helium 10/Jungle Scout, and advanced Excel/data tools. Leadership experience with the ability to mentor and grow a high‑performing team.Nice to have: Experience launching new brands/products on Amazon, multi‑region expertise (EU/US), DSP advertising.What’s On Offer The chance to shape the Amazon strategy for a premium, high‑profile brand. Autonomy and ownership from day one. A collaborative and ambitious team environment. If you’re a marketplace expert who knows how to blend strategy, data, and execution to dominate Amazon, we want to hear from you.Seniority levelMid‑Senior levelEmployment typeFull‑timeJob functionMarketingIndustriesCutlery and Handtool Manufacturing#J-18808-LjbffrRemote working/work at home options are available for this role.

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