Digital Product Owner

1 week ago

Bradley Stoke, United Kingdom RAC Full time

Digital Product Owner (SEO, Media & Marketing) RAC Bradley Stoke, England, United Kingdom We’re looking for an energetic and experienced Digital Product Owner to lead a new squad and drive performance across our website. As part of our ongoing digital evolution, this role is pivotal in improving SEO ranking, click‑through and conversion rates, and overall digital acquisition performance within a dynamic, matrix structure. As a Digital Product Owner, you’ll take ownership of the squad roadmap, focusing on insight‑led optimisation of our marketing pages and driving SEO enhancements while being accountable for commercial KPIs. Collaboration is at the heart of this role – you’ll work closely with product design, engineering and marketing to boost traffic generation and click‑through rates, align stakeholders, and champion agile practices to deliver impactful, user‑focused solutions. This is a hybrid role, working 2 days a week from our iconic Bradley Stoke office and 3 days at home. What you’ll do Own planning and delivery of the squad roadmap with a focus on landing page optimisation and SEO improvements. Take full accountability for KPIs including click‑through rate and performance against Google Core Web Vitals. Collaborate closely with marketing teams to drive traffic generation and optimise click‑through rates. Ensure sprint efficiency through robust agile practices and stakeholder alignment. Work closely with design, engineering and regulatory teams to build the right things in the right way. Stay ahead of SEO trends and competitor activity, ensuring our website meets accessibility guidelines and best practice. What you’ll need Proven experience as a Product Owner or Digital Product Manager in a fast‑paced, digital environment. Proficiency in agile frameworks (Scrum, Kanban) and writing clear user stories. Strong understanding of SEO principles, technical factors impacting performance, and experience using SEO tools. Ability to combine data, user testing and research to inform decisions. Good understanding of UX/UI principles and ability to collaborate with designers. Strong communication skills to engage stakeholders. Commercial acumen and a proactive mindset. Benefits Earnings That Motivate – enjoy a competitive salary plus automatic enrolment in our ‘Owning It Together’ Colleague Share Scheme. Tools to Drive Your Future – free RAC Cover from day one plus access to a car salary‑sacrifice scheme (including electric vehicle options) after 12 months. Time Off That Matters – 25 days annual leave, bank holidays, paid family leave, flexible schedules and practical resources to help with personal commitments. Financial Security & Perks – pension scheme up to 6.5% matched contributions, life assurance cover up to 4× salary. Wellbeing That Works for You – 24/7 confidential support service for you and household members aged 16+. Extras That Make a Difference – access Orange Savings, exclusive discounts and, after probation, automatic join to our Colleague Share Scheme. We’re all about progress powered by people. As an equal opportunities employer, we welcome every background, champion every voice and back your growth every step of the way. #J-18808-Ljbffr

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